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Association Brain Food Weekly: 5.29.20

Reid All About it

This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss data analytics topics. Personalization vs. Control in Email Marketing Content. 1 CAE credit.

San Diego 259
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Association Brain Food Weekly: 8.6.21

Reid All About it

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine. More info/register – possible fee for MPI non-members. Foresight as a Leadership Competency, Part 1. Personalizing the Member Experience. Foresight as a Leadership Competency, Part 2.

Revenue 195
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Association Brain Food Weekly: 5.14.21

Reid All About it

Get a glimpse into questions company leadership must ask themselves when considering the future of their workers and workplace environments. Increasing send volumes and inbox competition are creating significant new deliverability challenges for email marketing programs across the globe. Legal Considerations for Nonprofits.

St. Louis 341
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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

Customizing for member segments continues to be a top communication challenge (more than doubling in response, from 23 percent to 55 percent, during the past five years), and only 28 percent of associations think they are using member data wisely enough to deliver a customized member experience.