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Can Encouraging Bleisure Travel Boost Millennial Conference Attendance?

Associations Now

Millennials might be most susceptible to the mixing of business and pleasure travel. As millennials become a greater percentage of meeting attendees, catering to them a bit more—in both programming and marketing—makes sense. So, what aspects of your host city will move more millennials from maybes to ticket booked?

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The Case for Treating Your Event Like a Culinary Experience

Associations Now

According to food writer Eve Turow, we have millennials to thank for this new national obsession. Through interviews over and over again, I kept hearing that people want something that’s tangible, that they can see and feel and smell and taste and that [millennials] are the guinea pigs of growing up in that [digital] world.”

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Book Review: Cause for Change

Beth Kanter

Colleagues Kari Dunn Saratovsky and Derrick Feldmann have published a new book called Cause for Change: The Why and How of Nonprofit Millennial Engagement. It also offers examples, inspiration, and best practices for developing the leadership potential of these leaders in your nonprofit’s organization.

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