How Smart Associations Grow Membership
Association Adviser
SEPTEMBER 24, 2013
For example, the old model of “Here’s our magazine, see you at the convention, pay your dues” is going by the wayside. “We no longer look at the number of members as our key demographic,” related Greg Balko , CEO, Society for the Advancement of Material and Process Engineers (SAMPE). See Did You Know?
Let's personalize your content