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Co-Creation: The Value is in the Process
Association Success
APRIL 26, 2018
It’s a tool for those times you need to go deeper than a survey or focus group, inviting participants to brainstorm, explore, and make shared decisions together. My hometown of Philadelphia wrote the book on this as it attempted to deal with the fallout of the financial crisis. Like a lot of cities, 2009 was a tough year for Philly.
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