GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. The bulk of the workforce is made up of Millennials, Generation X, and Baby Boomers, and Gen Z is not far behind. Personal growth seminar using Clifton Strengths-Finder program.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Reid All About it

JANUARY 19, 2024

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Marketing to Gen Z and millennials. Membership, again. More info/register.

Revenue 256

Revenue Strategy Member Engagement United States 256

EventMobi: Association Events

JUNE 26, 2023

You can segment your association members by: Known interests Length of membership Membership tier Level of engagement Demographic For example, with 75% of millennials actively avoiding phone calls, connecting by phone is a member engagement strategy that might be better used for the older members of your association.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

MARCH 3, 2023

Fri 3/3 at 10 a.m.* – Coffee with Innovators: Association Design Circle We meet on the first Friday of each month hosted by an association leader who leads a conversation on an association innovation topic. Our topic this month is association finance innovation. I’m happy to feature it as long as it’s not too product-centric.

Revenue 39

Revenue Tools Education Member Experience 39