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Alumni Associations Use Social Media to Reinvent Donation Drives

Associations Now

Berkeley even got a few famous alums together to promote the event in a viral video: Such campaigns are becoming more common in both the United States and Europe, as alumni associations and their parent schools try to attract new audiences. How’s your alma mater reaching out to you on social media these days?

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In “Digital Protest,” NAACP Urges Users to Boycott Facebook

Associations Now

After reports released Monday by the Senate Intelligence Committee revealed that the Russian social media campaign to influence the 2016 election specifically targeted African-Americans to suppress voting, the NAACP asked its supporters to boycott Facebook for a week by logging out on Tuesday. .”