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Members Hire Strategic Solutions

Potomac Core

Since 2004, Julia Hamm , President & CEO of Washington, DC based Smart Electric Power Alliance ( SEPA ), positioned the organization as the strategic partner to help the electric utility industry transition to a clean energy future. Defining what 10x impact looks like for the organization and the electric power Industry.

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Social Media ROI in Dollars & Cents – Your Questions Answered

YourMembership

In another poll more than 90 percent agreed that to attract younger members they would need a strong social networking strategy. We also asked what they would consider to be a good indicator of a positive ROI for their social media strategies. Increased member engagement was identified by 60 percent as a good measure for their ROI.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

InfoComm International , the audiovisual association, is one organization that does this very well, Stern said. “Associations also need to do a better job of reaching out to Millennials with an updated, more non-traditional membership experience,” she said. Re-thinking membership.

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Some Especially Great Ideas From Great Ideas 2014

Associations Now

Sometimes, the best lessons come from seeing how other organizations do things. From thinking differently about workspace to expanding reach via pop culture, the 2014 Great Ideas Conference brought out plenty of concepts worth taking to your staff and board—even if you weren’t in Florida this week. Buy, Don’t Rent.

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The World of Opportunities for AMCs: A YM Perspective

YourMembership

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. When looking at the bigger picture, it is important to recognize that AMCs have played a vital role in helping these same types of organizations survive and compete in the business world. Generational Pressures.

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Social Media Roundup: How to Reel In the Membership Renewals

Associations Now

Plus: There are 71 million millennials worldwide—making it a big pool to sift through when looking to boost the membership count. — Capterra Member Mgmt (@CapterraMemMgmt) January 6, 2014. Here’s a resolution to add to your 2014 list: Don’t give up! — Silverbear (@SilverbearLtd) January 6, 2014.

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CTIA Study: We’re Using Lots of Mobile Data These Days

Associations Now

94 % The percentage of millennials that would be more willing to try an online service if it was available for free. The approach has proved controversial to some groups, who see the strategy as breaking net neutrality. percent between 2014 and 2015.). Need a sign that we’re getting more addicted to our phones than ever?

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