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Kids Skate Free: Association-Managed Cause Marketing Campaign

SCD Group

Kids Skate Free represents a great example of a locally-initiated, association-managed cause marketing campaign that benefits a struggling industry. It demonstrates how associations can use cause marketing to enhance their members while benefitting a cause. I love the strategic thinking behind Kids Skate Free!

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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. Other outsourced communication functions include magazines, directories and social media. Why segment your member communications?

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Association Subculture: Beloit College Mindset List 2015 vs Your.

Association Subculture

Beloit College Mindset List 2015 vs Your Association. A big Association Subculture shout out to Colleen McMahon who posted a link to the Beloit College Mindset List of 2015 on Google+. How about communications? Shelly kept up the fast pace by diving head-long into her career in the world of association management.

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Connecting Associations in Person and Online: The Evolution of Naylor AMS

Association Adviser

The company’s association management software helped associations manage their member and operations data including event registration, committees, continuing education, directories, website data and reporting. Naylor entered the association management software space by acquiring Timberlake in January 2015.

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Success Stories: 9 Award-Winning Customers Highlighted at Super Forum 2019

Higher Logic

Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). Beth, Staff Vice President, Marketing, at AAAE, is a mastermind at using Higher Logic’s marketing automation platform with her association management system, iMIS, to create precise target groups for personalized messaging.

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Association Subculture: Diversity in Association Management - the.

Association Subculture

Diversity in Association Management - the Association Subculture Weighs In. Shelly kept up the fast pace by diving head-long into her career in the world of association management. Creativity in Association Management - Are You the Roadblock? The Waning Days of Leadership in Association Management.

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Protech Associates Creates “Tier 1 Support on Steroids”

Higher Logic

Based in Columbia, Maryland, Protech Associates, Inc. provides cloud-based association management software powered by Microsoft Dynamics CRM. In early 2015, Protech Associates Director of Customer Care Matt Bruffey recognized the need to improve the customer support experience. Launching the Community.

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