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Daily Buzz: Use Your Membership Portal to Drive Nondues Revenue

Associations Now

Engagement might be the top priority of a membership portal, but it can generate revenue from your other offerings too. Your membership portal is the ultimate engagement tool—but it can also help your association generate nondues revenue. “A — Personify (@Personifycorp) February 26, 2019. Another option?

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Association Brain Food Weekly: 1.18.19

Reid All About it

Host: Event Manager Blog. The entry deadline is coming up on February 6, 2019 for the ASAE Gold Circle Awards recognizing extraordinary marketing, membership, and communications efforts in 15 different categories. Cyber Security 2019: Navigating the Changing Privacy and Data Security Landscape (Washington DC Idea Swap).

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Association Brain Food: 4.28.23

Reid All About it

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Frankly, we’re smarter about it now. Online community.

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Association Brain Food Weekly: 1.11.19

Reid All About it

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. I also like perusing posts on 2019 trends. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. More info/register.

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Association Brain Food Weekly: 11.29.19

Reid All About it

The March/April 2019 issue of Cook’s Illustrated has the recipe. When you recruit members, you’re inviting them to your organization’s “party.” Not only can you use digital marketing to grow your revenue but also your brand awareness, event attendance, and open doors to new opportunities. Let sit to absorb custard.

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Association Brain Food Weekly: 7.24.20

Reid All About it

Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog for more. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities.

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Association Brain Food Weekly: 1.8.21

Reid All About it

I miss Maggie McGary’s regular blogging, so you can bet I perked up when I saw a new post from her in my inbox. If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Case Study of EAIE 2019 Conference. In 2019, it gathered 6,200 participants in Helsinki, the capital of Finland.

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