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Testing, Testing: 4 Tips to Streamline the Email Approval Process

Higher Logic

It’s Thursday afternoon, the weekend is around the corner, and you’ve scheduled five different emails, each with its own list segment, for early next week. Unfortunately, you’ve yet to begin testing, and this quality assurance step of the production process is imperative to ensure content accuracy and display functionality.

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Association Brain Food: 10.20.23

Reid All About it

Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Everything you put out there in the world carries an implicit or explicit Seal of Approval. Also worth your time 10 tips for success for incoming association CEOs. Sponsor perspectives. Member app.

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Association Brain Food: 1.12.24

Reid All About it

Bill Conforti at Association Analytics shares six tips to transform your association’s dirty data in 2024. Starting in 2024, Google will require bulk senders to authenticate their emails, allow for easy unsubscribes and stay under a reported spam threshold. Inspiration. Have you forgotten you have a job and career with purpose?

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How to innovate at your member-based organization in 2023

Nimble AMS

With AI, your association can streamline the membership renewal process by sending automatic reminders to members in danger of lapsing. With AI, your association can streamline the membership renewal process by sending automatic reminders to members in danger of lapsing. Here’s how to get started.

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6 Email Deliverability Pitfalls and Best Practices

Higher Logic

If you want your marketing emails to earn a home in the right inbox, you’ll need more than brilliantly crafted content and personalization working for you. Those factors have the potential to pay off when your email hits the inbox and is opened, but what if it doesn’t make it that far? Let’s get into it. What is Deliverability?

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Association Brain Food: 4.14.23

Reid All About it

Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. The weekly list of free educational events and resources for the association community… Extreme brainstorming. Marketing automation. Abstract/conference management. CliftonStrengths. CMS/website RFP. Digital badges. Digital badges.

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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6 Tip #1: Allow for Email Opt-in + Topic Selection.

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