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Association Management: Online vs. In-person Engagement

Blue Sky eLearn

Managing your members is no easy feat— it requires dedicated association management software as well as a strategic plan for engaging your constituents. For instance, consider the following popular ways to track data and compare it to your association: Social media interactions. Email open rate.

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What is a marketing plan & five steps to write one

Freestone

The different types of marketing plans could consist of paid marketing, social media marketing, campaigns designated over a certain set of time, new product or service marketing, and more. Social media. Will you use email, social media, your online community, or another medium? Time-based.

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Association Brain Food: 4.12.24

Reid All About it

TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. Hosts: Answers For Associations and Strategic Membership Solutions Tue 4/16 at 11 a.m. Find out how to drive synergies at scale between social media and social customer service teams, and efficiencies with purpose-built AI.

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How to create an association marketing strategy

Freestone

Focus your association’s marketing strategy on attracting new learners to your continuing education program. Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program. Be sure to use an LMS that integrates seamlessly with your AMS.

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Association Brain Food: 4.19.24

Reid All About it

TopClass LMS explains how it works and shares examples of associations doing this now. Americans no longer trust traditional institutions, like the media, higher ed and government, because they’ve veered away from their original purpose. And, unlike social media channels, your association controls the app.

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Five LMS Content Strategies to Attract, Engage and Support your Learners

Fonteva

Essentially, it is the bread and butter of an LMS. These 5 strategies will help you create LMS content that attracts, engages, and supports your stakeholders: 1. Shared information and ideas are constantly evolving, and your learners will want to check your LMS daily to see what they might have missed.

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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Their advice seems so obvious, yet apparently most associations need to hear it. Member app.

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