Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Mark Bornstein, VP of Content Marketing, ON24. 1 CAE credit.

Chicago 243

Chicago Baltimore Education Content 243

Reid All About it

JANUARY 3, 2020

Just one quick hit this week because I haven’t been reading much beyond fiction lately: 20 great books for content marketers published in 2019 (and one in 2020). Ann Gynn, Content Marketing Institute ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. CAE credits.

Chicago 259

Chicago New Jersey Arlington Committee 259

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. Location: Chicago IL. Audience personas.

Revenue 205

Revenue Content Chicago Leadership 205

.orgSource

OCTOBER 31, 2023

Leadership, or how to navigate fast-moving digital markets and we’ll be sharing what we learned. Nonprofit attorney Kimberly Pendo, a founding member of Chicago Law Partners, is going to discuss the issues we all need to understand. A contemporary look can be fast-to-market and meet all of the essential needs.

Chicago 110

Chicago Innovation Revenue Certificate 110

.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. Our research resulted in two books dedicated to positioning executives for success in digital markets. Pendo, Founding Member of Chicago Law Partners, LLC. Navigate Industry 4.0

Revenue 88

Revenue Chicago Leadership Content 88

WBT Systems

APRIL 25, 2017

In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. These diverse entities all sell accredited continuing education content — and they’re starting to make a dent in the U.S. Brand Recognition: Anybody can sell educational content.

LMS 252

LMS Certificate Library Education 252

Leading Learning

MAY 5, 2022

Coursera offers Specializations , and edX markets MicroMasters. What I can say without controversy is that the scope of a microcredential is smaller than a full-blown credential, like a traditional certification. Aligning with the market means being keenly aware of your learners’ needs and wants. Align with Learners.

Certificate 96

Certificate Chicago Learning Management System Course 96

Reid All About it

NOVEMBER 26, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How the Pandemic Has Reshaped Digital Work and Content. Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association. Host: Certification Network Group of Chicago.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

FEBRUARY 1, 2019

Billhighway brings us a conversation between two component relations professionals (CRPs) about a wide range of topics, including marketing chapter membership in rural communities, selling organizational memberships, measuring chapter performance, and more. Mon 2/4 at 2 p.m.* – Are Your Certifications at Risk? Location: Chicago IL.

Certificate 107

Certificate Chicago DC Washington 107

Reid All About it

JANUARY 5, 2018

Discover how you can showcase your association’s successful membership, marketing and communications campaigns by submitting an application for ASAE’s annual Gold Circle Awards. CST – Chapter Roundtable in Chicago IL. Location: Chicago IL. Anna Toon, product marketing manager for careers & education, Community Brands.

Nashville 150

Nashville eBook DC Chicago 150

Reid All About it

NOVEMBER 24, 2017

I imagine your members (and others in your community) would keep coming back for more education if they were progressing along a learning pathway with a digital badge or certification as the prize at the end. Tue 11/28 at 12 p.m.* – Using Video to Grow Your Marketing & Sales Funnel (Columbia MD Idea Swap). Location: Columbia MD.

Chicago 150

Chicago Recruiting Recruitment Video 150

Reid All About it

MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. CST – Chapter Roundtable in Chicago IL. 1 CAE credit.

DC 122

DC Chicago millennials Washington 122

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JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. What is the current state and the future outlook for content ownership and intellectual property for AI-generated content? Another finding from the Freeman survey: people are registering much later for events.

Project 195

Project Tools Revenue Metro 195

Associations Now

AUGUST 9, 2017

To revamp its membership and marketing efforts, the CFA Institute recently made an organizational change to support local societies using a new membership activation program. Today, he’s 18 months into a job as chief marketing officer at the CFA Institute, a large global associations of investment professionals.

Boston 75

Boston Certificate Chicago New York 75

CMA Solutions

JUNE 16, 2022

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. SEO, blog content) create the highest quality source leads with a 14.6% Content plays a major role in on-page SEO.

Strategy 52

Strategy Press Release New Jersey Illinois 52

GrowthZone

JULY 24, 2018

Additional modules are available based on package subscription: Sponsors/Ads, API Access, Sales Funnel, Certifications, Events Expo, Project Management, Fundraising, Form Builder, Chapter Management, Online Store, and more. Headquartered in Austin, TX with other locations in Chicago, IL, Maitland, FL, McLean, VA, Atlanta, GA, Boston, MA.

Software 84

Software Association Management Austin Atlanta 84

GlowGlobally

NOVEMBER 11, 2010

Market & Biz Plan. Secrets to Market Share and Product Sales Growth. Categories: Channels , MARCOM , Market & Bus Planning , Product Mgmt , Risk Mgmt. Categories: Channels , MARCOM , Market & Bus Planning , Product Mgmt , Risk Mgmt. How does one determine where or how to enter a new market? Membership.

Products 60

Products Marketing Analysis Content 60

Reid All About it

JULY 5, 2019

Hear about the ROI on a DES certification, what types of job responsibilities pursue a DES, and how a DES can elevate your career and skill set. Hosts: Billhighway and Mariner Management & Marketing. Association Content Strategies for a Changing World Research Report. Join the Content Forum. Host: Content Forum.

North Carolina 34

North Carolina Chicago Washington Handbook 34

Reid All About it

SEPTEMBER 6, 2019

Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. Balancing Educational Content & Fulfilling Sponsor Expectations. In one word, CONTENT. Tue 9/10 at 8:30 a.m.

Chicago 37

Chicago LMS New York Content 37

Reid All About it

MARCH 3, 2023

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. Jamie Notter, Propel ) Five ways thought leadership content drives higher search rankings. Subscriptions.

Revenue 39

Revenue Tools Education Member Experience 39

GlowGlobally

NOVEMBER 24, 2008

Market & Biz Plan. Emerging Market Cities Open Their Doors to Associations. Categories: Market & Bus Planning. And for associations seeking to grow one’s certification, education, and training businesses, these results are enlightening. Study Mission to Grow Markets. Membership. Public Affairs.

Marketing 60

Marketing United States Chicago Products 60

Reid All About it

SEPTEMBER 21, 2018

A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Your annual conference is a flagship event featuring content you’d love to endure throughout the year. ” Do they carry the clout and legal weight of a regular certification?

North Carolina 34

North Carolina DC Washington New York 34

Reid All About it

AUGUST 31, 2018

Jimmy Daly at Animalz writes about five content marketing power laws that will help you reach your marketing (and business) goals. Guest: Elizabeth Glau, CMP, Product Marketing Manager, Sciensio. Learn about the DES online course and certification. More info/register. Tue 9/4 at 2:30 p.m. Presenter: J.P.

Chicago 37

Chicago LMS Washington Tools 37

Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Community manager survey.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

JUNE 1, 2018

If your content marketing isn’t producing the results you expected , you may need to address one of the five issues described by TechHQ. I’ve seen companies struggle because of #4: they don’t create a marketing ecosystem around their content. Rethink your marketing and PR tactics: 53% of journalists in the U.S.

Puerto Rico 30

Puerto Rico Chicago Tools Washington 30

Reid All About it

DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. CAE credits.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

MARCH 20, 2020

As the new COVID-19 reality descended upon us, Lowell Aplebaum was in Chicago to facilitate a strategy session. Get answers to any questions you have, from re-purposing content to meet the needs of your learners to translating your on-site experience to an online platform. Host: Content Forum. Virtual strategy meetings.

North Carolina 221

North Carolina Technology Strategy Revenue 221

Reid All About it

FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Hear about reliability, validity, psychometric scaling, item analysis, psychometric modeling, and the impact of certification on job performance.

Certificate 39

Certificate Innovation Education Process 39

Leading Learning

AUGUST 20, 2020

in real time) and/or captured video-based content Ability to provide for access to multiple streaming sessions (not just a single Webinar) through a single registration transaction—i.e., Often used more for marketing / lead generation events. Not all virtual conferences—including our own—feature exhibits, after all. It also boasts 99.9%

Conference 52

Conference LMS Learning Management System Video 52