Reid All About it

MAY 7, 2021

WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. Marketing must-haves. When choosing marketing channels, visualize the curve.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Nimble AMS

JUNE 27, 2022

When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. According to the 2022 Community Brands Association Trends Study , Pros prioritize technology used to improve MX. Certifications and credentials.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Nimble AMS

APRIL 3, 2022

As an executive director, you need technology that will help your entire organization succeed. . Here’s what makes Nimble AMS your perfect technology partner. Technology and the expectations of members and staff are changing rapidly. This ensures that customers are always using the most recent technology. ? .

Software 130

Software Certificate Technology System 130

Reid All About it

DECEMBER 1, 2023

When members better understand your association’s legislative and regulatory priorities and their role in achieving those goals, they can more confidently make an effective case with policymakers. Good things happen when you have good relationships with technology partners. Project success stories. More info/register. 1 CAE credit. .

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

MARCH 24, 2023

Instead, recent AMS data reflects more accurately how your members and prospect attendees are living now. They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Host: Association Technology Women Champions Mon 3/27 at 8 a.m.

Revenue 227

Revenue Chicago Leadership Education 227

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Using Member Insights to Power Your Engagement Knowledge is power especially when it comes to understanding, serving and keeping your members for years to come. 1 CAE credit. 1 CAE credit. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Fri 3/25 at 12 p.m. – EventTech Chat.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

MARCH 4, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: Content Marketing Institute.

Class 195

Class Certificate Content Committee 195

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Remote work technology. Event safety. If you’re a regular person (i.e.,

St. Louis 341

St. Louis Technology Strategy Conference 341

MemberClicks

SEPTEMBER 20, 2023

Now, members are looking for medical associations that can support their needs and career growth, whether that be through certifications and training or collaboration and networking. To meet these expectations, anticipate association challenges, and grow your membership, your medical association needs the right software and technology.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

JULY 30, 2021

Ten Ways to Futureproof Your Membership , a new report from Sequence Consulting, is a refreshing wake-up call with practical new ideas for a time of reset member expectations. A powerful new approach to changing someone’s mind—useful for system implementation, process improvement, presenting a business case for technology, etc.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Nimble AMS

JULY 28, 2022

Adopting new technology is a sometimes stressful, always necessary responsibility for association leaders. But technology is the key factor that continues to be impacted today by the effects of COVID-19 in our society. . Of the professional associations surveyed, 65% said they plan on having a flexible technology budget. .

Software 123

Software LMS Learning Management System Missouri 123

Reid All About it

JANUARY 28, 2022

Josh Bersin is always insightful about the future of work, technology, HR, and learning. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Fascinating stuff. Work in 2022. Bwah ha ha!

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Member advisory groups. Does your association want to understand the needs and interests of different segments of your membership and market? The answer is member advisory groups , says WBT Systems.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Oh, The Association Podcast is hosted by Ben Muscolino of Breezio and AMS Geek, and Jake Toohey and Joe Post of Adage Technologies. Career changers. Go on and subscribe.

Revenue 195

Revenue Technology Education Video 195

Reid All About it

JULY 2, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. More info/register. 1 CAE credit.

Technology 370

Technology Strategy System Education 370

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Define the Experience and Support Members’ Top Priorities.

Recruiting 240

Recruiting Recruitment Member Engagement Communications 240

Reid All About it

JANUARY 14, 2022

Nikhil Basu Trivedi gathered insight from 50 of technology’s top thinkers on what they see coming in the year ahead. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

Team 195

Team Technology Certificate Revenue 195

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. Looking to personalize and target your email communications strategy to different member segments? Give members a place to learn and find the right content. It’s easier and faster for you to get members involved.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Aptify

JANUARY 27, 2022

Insights from this data can help your entire organization make more informed decisions, streamline your operations , anticipate future organizational and member needs, and deliver a better overall member experience. Marketing . But you must be able to put your data to use. . Learning management . Fundraising .

Software 136

Software Membership Management Certificate System 136

Reid All About it

JULY 21, 2023

This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. What are the barriers in developing a formal technology strategy in your organization? CAE credit. 1 CAE credit. More info/register. More info/register. 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Apply now for a Gold Circle Award or volunteer as a GCA judge.

Innovation 359

Innovation Las Vegas Communications Education 359

Aptify

JANUARY 21, 2022

An effective way to address these challenges is for your staff to focus more of their efforts on those areas that are most important to today’s members, including individual benefits such as training and certifications, and industry-focused benefits such as industry news and information, advocacy, and raising awareness. .

Organization 138

Organization Certificate LMS Membership Management 138

Reid All About it

MARCH 12, 2021

Association technology and analytics. I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Higher Logic

NOVEMBER 12, 2019

For associations focusing on strategically attracting new members (and keeping them engaged for the long haul), it’s important to package your tech stack for ample growth and retention. When you invest in this tech tool, you’re investing in the professional growth of your members. Give people indisputable reasons to renew.

Tools 205

Tools Recruiting Recruitment Strategy 205

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once?

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

APRIL 2, 2021

Mike Murray, Content Marketing Institute ). A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Hear what works, where to focus your resources, marketing, management, and tracking.

Revenue 335

Revenue Conference Industry Strategy 335

Membersuite

MAY 25, 2021

What couldn’t your association do during the pandemic because of technology or data limitations related to the AMS? Your AMS isn’t integrated with other systems so staff and leaders can’t access the data and reports they need to understand member/customers and make decisions. Start with recent history. What processes took too long?

Software 170

Software Leadership Project System 170

Reid All About it

MARCH 5, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Creating an Equitable User Experience through Digital Culture. Sheri Sesay-Tuffour, CAE, CEO, Pediatric Nursing Certification Board. Meet the experts who can solve your technology challenges. Tue 3/9 at 12 p.m. Host: ASAE.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. CMP credit.

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Sounds like the perfect match in the competitive lifelong learning market. “ Marketing Charts ). Host: ASAE Marketing Council Section.

Washington 186

Washington DC Library Tips 186

Reid All About it

JUNE 16, 2023

Barbara Palmer at PCMA Convene says these Next Gen Event Goers won’t settle for the standard event experience—they expect to be captivated. Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. Hear how these new technologies might change our ways of working.

Project 195

Project Tools Revenue Metro 195

MemberClicks

AUGUST 3, 2023

According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. Any type of organization can use an LMS to build course content and design structured learning paths for participants to follow.

Software 52

Software LMS Certificate Learning Management System 52

Reid All About it

OCTOBER 5, 2018

He describes his experience over at the DelCor blog along with the reasons we might be seeing this technology more often at offices and events near you. Find out how onsite event technology can enable you to gather invaluable data when it comes to measuring and tracking the attendee journey and proving the impact of your event.

DC 170

DC Washington Tools Certificate 170

Association Adviser

JANUARY 18, 2019

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? Your tech solutions – career center, learning management system, marketing automation platform and AMS – independently manage, track and measure it all.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61