Reid All About it

JULY 7, 2023

Check out the content lineup if you haven’t already. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Hear about newsletter best practices to increase engagement and curate outside content.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Tue 5/9 at 12 p.m. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.), AMS requirements.

Chicago 205

Chicago Education Certificate Revenue 205

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. Don’t have a salesperson call them. Technology decisions.

Technology 195

Technology Chicago Education System 195

Reid All About it

JANUARY 31, 2020

The weekly list of free educational events and resources for the association community… Marketing General Inc.’s s (MGI) 2020 Membership Marketing Benchmarking Survey is open. Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting.

Chicago 221

Chicago Massachusetts DC Washington 221

Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Take away key criteria for selecting the right format for the right content. Digital Marketing & Product Innovation Manager, and Danny Pace, Services Product Manager, Skyline Exhibits.

LMS 243

LMS Software Chicago Washington 243

.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. Our research resulted in two books dedicated to positioning executives for success in digital markets. Pendo, Founding Member of Chicago Law Partners, LLC. Navigate Industry 4.0

Revenue 88

Revenue Chicago Leadership Content 88

.orgSource

OCTOBER 31, 2023

Leadership, or how to navigate fast-moving digital markets and we’ll be sharing what we learned. Nonprofit attorney Kimberly Pendo, a founding member of Chicago Law Partners, is going to discuss the issues we all need to understand. Sponsored by Impexium The eternal question—Where can we find nondues revenue?

Chicago 110

Chicago Innovation Revenue Certificate 110

Reid All About it

NOVEMBER 26, 2021

How the Pandemic Has Reshaped Digital Work and Content. Marketers plan to produce more digital assets in 2022 than any other year. But the same drivers fueling the creation of more digital assets make it harder than ever to collaborate on content creation and manage digital assets. Host: American Marketing Association.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Reid All About it

JULY 14, 2017

WBT Systems reveals some of the tactics used by these online entrepreneurs to develop, test and market their six-figure-revenue-generating [wow] online courses. The Next Marketing Department. Hear the findings of the ASAE Marketing Council’s research effort on the changing marketing landscape. 1 CAE credit.

Chicago 166

Chicago Minnesota DC Process 166

Reid All About it

JANUARY 25, 2019

WBT Systems explains what you really need to think about when developing and marketing education for all generations. Some quick hits before we get to the list of next week’s free webinars: More calendar talk: why your association should use a content calendar in 2019. Branded Entertainment and Content Storytelling (Association Chat).

Chicago 170

Chicago DC Content Washington 170

Reid All About it

JUNE 23, 2023

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Host: Fridays@4 Speaker: Carolyn Nopar, former Chief Development Officer for the YWCA Metro Chicago and Director of Development & Communications for Family Focus Mon 6/26 at 8 a.m. Event apps. More info/register.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. PCMA is partnering with Gevme on the AI-based Project Spark for the events industry , which is free now, but I can see revenue potential. We develop expertise from researching, thinking and writing. Don’t give that up!

Project 195

Project Tools Revenue Metro 195

Reid All About it

APRIL 21, 2017

Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technology market on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department. CDT – Billhighway Chapter Roundtable (Chicago). Location: Chicago. Tue 4/25 at 12 p.m. CAE credits.

DC 170

DC Chicago Washington Learning Management System 170

Reid All About it

FEBRUARY 1, 2019

Billhighway brings us a conversation between two component relations professionals (CRPs) about a wide range of topics, including marketing chapter membership in rural communities, selling organizational memberships, measuring chapter performance, and more. From Hollywood to Silicon Valley: Bridging Content and Technology (Association Chat).

Certificate 107

Certificate Chicago DC Washington 107

Reid All About it

APRIL 19, 2019

Hosts: Billhighway and Mariner Management & Marketing. Rob Miller, CAE, Senior Vice President of Revenue, Gravitate. Find out what you can learn from your community to better understand member trends and ultimately know how to deliver more relevant content. – Beneath the Surface: Unearth Hidden Non-Dues Revenue.

DC 170

DC Washington Chicago LMS 170

Reid All About it

SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Don’t publish content just for the sake of content. Location: Chicago IL.

DC 170

DC Chicago Washington Video 170

Reid All About it

NOVEMBER 24, 2017

Tue 11/28 at 12 p.m.* – Using Video to Grow Your Marketing & Sales Funnel (Columbia MD Idea Swap). Hear about practical steps every organization can take to support marketing efforts with video. Using Content to Communicate Your Association’s Value. Content Strategies That Elevate Your Learning Presence. .

Chicago 150

Chicago Recruiting Recruitment Video 150

Reid All About it

JANUARY 26, 2018

Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. Make Your Marketing Technology Resolutions for 2018. Five-Steps to a CME Digital Content Strategy. Sourabh Kothari, DES, Director of Advocacy, Brand and Content, Signifyd. Keep learning! Tue 1/30 at 12 p.m.

DC 225

DC Washington millennials Chicago 225

GlowGlobally

DECEMBER 13, 2018

Recently presented at the ASAE Annual Meeting in Chicago, Ms. based professional organization for engineering professionals undertook an in-depth market study uncovering the European industry players’ needs, their perception of the mentioned organization as well as the trends and drivers influencing the European market.

Education 60

Education Chicago Products Course 60

Reid All About it

OCTOBER 27, 2017

Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Learn the basics of monetizing your learning and explore strategic and creative ways to maximize your education revenue. Digital Marketing: Research. For many organizations, digital marketing is a new undertaking.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

MAY 19, 2017

Learn best practices and practical advice for achieving post-webinar returns, including: ​how to boost views of your webinar recordings; ways to repurpose recordings in sales, marketing, and customer relations; tips for structuring content to improve post-webinar usefulness; and techniques for re-engaging previous webinar attendees.

DC 150

DC Washington Chicago Tips 150

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. The 2020 competition received 189 submissions across 15 categories, including a new category for digital content.

Newsletter 52

Newsletter Austin Committee America 52

CMA Solutions

JUNE 16, 2022

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. SEO, blog content) create the highest quality source leads with a 14.6% Content plays a major role in on-page SEO.

Strategy 52

Strategy Press Release New Jersey Illinois 52

Association Success

OCTOBER 22, 2019

Let me illustrate a few others: A few months ago, I was in Chicago and I called for an Uber that never came. Then there’s the way marketing automation has changed. We used to try to identify a certain number of personas in our members who we’re trying to reach to help us develop and target our content.

Chicago 60

Chicago Content Examples Process 60

GrowthZone

JULY 24, 2018

Headquartered in Austin, TX with other locations in Chicago, IL, Maitland, FL, McLean, VA, Atlanta, GA, Boston, MA. Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Offices located in Austin, TX, Herndon, VA, Chicago, IL.

Software 84

Software Association Management Austin Atlanta 84

Reid All About it

MARCH 3, 2023

That’s the question the Professionals for Association Revenue asked several association executives and consultants. They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Sponsorships. I especially love the first two pieces of advice. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Event Mobi explains how to build a year-round community and content hub for attendees. Nonprofit Marketing Data Snapshot (Nonprofit Conversations with Cecilia Sepp, CAE ).

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

SEPTEMBER 6, 2019

CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. Balancing Educational Content & Fulfilling Sponsor Expectations. Many associations struggle to identify additional sources of revenue and content for their members. In one word, CONTENT. Location: Chicago IL.

Chicago 37

Chicago LMS New York Content 37

GlowGlobally

NOVEMBER 11, 2010

Market & Biz Plan. Secrets to Market Share and Product Sales Growth. Categories: Channels , MARCOM , Market & Bus Planning , Product Mgmt , Risk Mgmt. Categories: Channels , MARCOM , Market & Bus Planning , Product Mgmt , Risk Mgmt. How does one determine where or how to enter a new market? Membership.

Products 60

Products Marketing Analysis Content 60

Reid All About it

JULY 5, 2019

Hosts: Billhighway and Mariner Management & Marketing. Presenters: Jocelyn Pysarchuk, Senior Director of Knowledge Transfer, and Kristin Taylor, Strategist, Communications & Content, American Massage Therapy Association. Association Content Strategies for a Changing World Research Report. Join the Content Forum.

North Carolina 34

North Carolina Chicago Washington Handbook 34

Reid All About it

JULY 12, 2019

Struggling with a limited marketing budget? Mighty Citizen turns 20 this year, and to celebrate they’re giving away $25,000 in free marketing services to one lucky mission-driven organization. Find out how you can use regional markets outside the US as an incubator or safe-haven in which to innovate, experiment and adapt.

Arlington 34

Arlington LMS Social Media Chicago 34

Reid All About it

JULY 27, 2018

The weekly list of free educational events and resources for the association community… You can improve your content marketing by rethinking your website user experience. Organize your content into pillar pages or topic cluster pages. and AdvSol and shares some insight about online education’s role in membership marketing.

Chicago 30

Chicago Washington DC Tools 30

Reid All About it

APRIL 20, 2018

Anna Ruth Williams explains why thought leadership content works —and she has eight statistics to back up her argument. I know this is a self-serving share, but, seriously, thought leadership content is all about being a valuable resource, establishing authority and trust, and developing relationships with your target audience.

Social Media 37

Social Media Chicago Tools Washington 37

Associations Now

FEBRUARY 1, 2017

a consulting firm based in Chicago. The report cites six common strategies that healthcare associations are using: A robust market understanding. Associations go after different market segments, based on their profession, which is why I’m convinced that we have to solve membership engagement challenges together.”.

Chicago 40

Chicago Strategy Revenue Technology 40

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? If you can swing it, original research is one of the most valuable types of content you can share with your audience. Lisa Murton Beets at the Content Marketing Institute shares eight questions you need to ask before starting down that path. 1 CAE credit.

DC 30

DC Washington Revenue Chicago 30

Reid All About it

DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. How to Rock Your Next Virtual Trade Show: Raise the Roof with Revenue. Virtual conference design.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

SEPTEMBER 21, 2018

A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Your annual conference is a flagship event featuring content you’d love to endure throughout the year. CDT – Chapter Roundtable in Chicago IL. Articulate ). Achurch Consulting ).

North Carolina 34

North Carolina DC Washington New York 34