Content Member Engagement Member Experience Washington 
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NOVEMBER 3, 2023
I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and more.
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OCTOBER 27, 2023
Nate Silver talking about the troubling journalistic standards lately at the NY Times, Washington Post, BBC, AP, and other legacy media outlets) You never grow old at the table Skip down to the list of free educational events if you prefer takeout. (Marc Zao-Sanders, Harvard Business Review ) It’s easy to screw up on breaking news.
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Reid All About it
MAY 24, 2019
The Association Adviser says, “This engagement initiative randomly pairs employees throughout the organization — from the C-suite to building operations — to meet in-person or virtually to talk about their work and interests over a free Starbucks coffee or other beverage.” Are you an association content strategy professional—or wannabe?
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JUNE 28, 2019
Maybe you can get a member to open your email, but will they read it, or at least skim it, to the end? MemberSuite shares four tactics for improving email content and format that will make your emails more compelling and engaging. Kim Moutsos, Content Marketing Institute ). Location: Washington DC. CAE credits.
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MAY 3, 2019
Mapping the Journey to Long-Term Member Engagement. Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world. Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members.
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OCTOBER 6, 2023
Content marketing. Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. It is no longer a weird experiment in some back room with a tiger team.”
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MAY 7, 2021
. – Backstage Pass: Producing Compelling Content that Drives Engagement. How do you create a cohesive content strategy and production plan that guarantees maximum engagement? Genevieve Borello, CAE, Senior Manager, Member Engagement, ACTFL. Presenters: Tonya Saunders, Principal, Washington Premier Group.
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