Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Live Stream and/or record content from in-person meetings and conferences.

Content 200

Content LMS Class Course 200

Reid All About it

APRIL 19, 2024

Whether you are producing educational events online once a week, once a month, or holding multiple day virtual conferences, you will walk away with tips and ideas to make your job easier and “wow” your audience as well as your presenters. CAE credit. More info/register. More info/register. Host: Fridays@4 Mon 4/22 at 8 a.m. – 1 CAE credit.

Newsletter 250

Newsletter Content Social Media Education 250

Crowd Wisdom

JULY 27, 2023

Today, mounting financial pressures are leading associations to seek new ways to generate non-dues revenue. According to Community Brands research, association professionals plan to turn to new forms of non-dues revenue to address any revenue losses, with 68% prioritizing increasing non-dues revenue at their organizations.

Revenue 52

Revenue LMS How To Course 52

Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52

Revenue Learning Management System Course eBook 52

Association Analytics

APRIL 1, 2024

Looking at their internal dashboard they could see that those individuals weren’t engaging with the association due to a lack of available content. Step 3: Create – Once IAEE determined the need, they were able to develop content for those members, starting with an educational series of six webinars.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

Blue Sky eLearn

OCTOBER 30, 2018

Below are a few ways to spread some holiday cheer while also boosting end-of-year eLearning revenue. Push and promote courses or on-demand events that haven’t performed well with discounts, or bundle some best selling content with less popular presentations or courses. A Festive Welcome.

Revenue 144

Revenue Discount LMS Course 144

Reid All About it

APRIL 26, 2024

I feel bad for kids and young adults who never played outside unsupervised, socialized without distraction, entertained themselves or, as one commenter says, been “completely present.” Content marketing. Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Engagement scoring.

Content 222

Content Survey Education Strategy 222

ISAE

FEBRUARY 14, 2024

5 Video Content Strategies for Engaging Association Members Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. Behind-the-Scenes Event Content Your association’s events present major member engagement opportunities for your team.

Video 52

Video Content Strategy Social Media 52

ISAE

FEBRUARY 14, 2024

5 Video Content Strategies for Engaging Association Members Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. Behind-the-Scenes Event Content Your association’s events present major member engagement opportunities for your team.

Video 52

Video Content Strategy Social Media 52

Blue Sky eLearn

JULY 5, 2017

If you intend to deliver real value through online learning, you’ve got to cut your content. We think we’ve got to pack in the content, so we develop sliduments and deliver rapid-fire lectures with little (if any) discussion. As we’ve transitioned content online, we’ve brought these bad habits with us. Quick Tips.

Content 161

Content Course Education Revenue 161

Reid All About it

APRIL 5, 2024

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. We’ve become passive receptors with no sense of history, “entirely absorbed by the present moment—to the exclusion of everything else.” Blue ocean strategy. 1 CAE credit. .

Revenue 256

Revenue Price Denver Tools 256

Blue Sky eLearn

DECEMBER 28, 2018

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. Live Stream and/or record content from in-person meetings and conferences.

Content 126

Content LMS Class Course 126

Reid All About it

OCTOBER 13, 2023

Associations usually rely on corporate marketing budgets for sponsorship revenue. Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. More info/register. 1 CAE credit.

Revenue 272

Revenue Austin Tools Education 272

MemberClicks

SEPTEMBER 29, 2022

and relying on a single revenue stream is too risky. This is where non-dues revenue comes into play. By generating non-dues revenue, you can: Grow your association’s revenue Avoid implementing higher membership dues Diversify your revenue streams. What is Non-Dues Revenue? But remember: no size fits all.

Revenue 98

Revenue Tips Certificate Social Media 98

Reid All About it

APRIL 9, 2021

oh yeah, that makes sense” trends about desktop vs. mobile traffic and the popularity of long-form content (yay!). Content barriers. I don’t work with companies who take the committee approach to content—it’s a huge red flag for frustrations down the road. A virtual presentation checklist for you and/or your speakers.

San Diego 370

San Diego Revenue Strategy Content 370

Blue Sky eLearn

OCTOBER 30, 2018

Below are a few ways to spread some holiday cheer while also boosting end-of-year eLearning revenue. Push and promote courses or on-demand events that haven’t performed well with discounts, or bundle some best selling content with less popular presentations or courses. A Festive Welcome.

Revenue 120

Revenue Discount LMS Course 120

Blue Sky eLearn

JULY 31, 2017

Networking Around Content. Consider these opportunities to build community with your content. Connect your communities with your blog and podcast content – and generate conversation around it. Keep the content delivery to the bare minimum to allow space for conversation. Content Contribution. Content Co-Creation.

Content 144

Content Sample Case Study Course 144

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

JUNE 18, 2021

Presenters: Matrix Group CEO Joanna Pineda and Liz King Caruso of Liz King Events & TechsyTalk. Join us for the just-in-time virtual Community Platform demo day featuring presentations from a limited number of industry partners that offer community platforms. Presenters: Mark Prevost, Billhighway. More info/register.

LMS 369

LMS Certificate America Committee 369

Reid All About it

JULY 31, 2020

Lisa Block at Velvet Chainsaw Consulting suggests a list of questions to consider—about business model, meaningful engagement and content development—when planning a virtual conference. Presenters: Ann H. Presenters: Mike Dietrich, Vice President of Marketing at Cvent. Presenters: Arianna Rehak, Matchbox Virtual Media.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

SEPTEMBER 15, 2023

Add your association’s name to the sign-on letter before they present it to Congress next week. If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. 1 CMP credit.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

MARCH 11, 2022

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. Presenters: Ashley Roberts, Manager, Diversity Executive Leadership Program (DELP), ASAE. Presenters: Maneesha Manges, Director of Services, and Aimee Pagano, Senior Digital Marketing Advisor, HighRoad Solution.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Reid All About it

MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Liam O’Malley, VP Association Solutions, Blue Sky eLEARN. More info/register.

Certificate 369

Certificate Revenue Conference North Carolina 369

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Fri 3/25 at 11 a.m.* – The Association Show: Content. 1 CMP credit. More info/register.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

APRIL 16, 2021

I liked this one from Jyrki Paananen, co-founder and COO of Brella, who said, “There’s almost an inflated volume of virtual events at the moment and it is challenging to make content the differentiator, so perhaps connections could be the new king.”. Presenter: Robyn Mietkiewicz, CMP, CMM, Strategic Partner, INNOV8 Meetings + Events.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

APRIL 12, 2024

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Learn to create targeted personas in ChatGPT for personalized content and interactions. Learn about planning a vendor showcase and revenue-generating potential. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Blue Sky eLearn

MAY 9, 2017

Bells and whistles will have little effect if you don’t first create engaging content. Identify what problems your target audience is trying to solve and design content as their solution super highway. Identify what problems your target audience is trying to solve and design content as their solution super highway. Grab the Eye.

Content 128

Content eBook Course Tools 128

WBT Systems

FEBRUARY 27, 2018

Unfortunately, promotional content isn’t worth most people’s time unless they’re already highly motivated to buy. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. Answers their questions.

Content 150

Content Marketing Education Course 150

Reid All About it

OCTOBER 23, 2020

She shares some interesting research findings about digital fatigue and the renewed desire for printed content. Quick hits before we get to the list of next week’s free education: Association revenue resilience: build a foundation with content pillars. Refactored Content via Protech Associates ). Count me in.

Revenue 300

Revenue Review Content Strategy 300

Reid All About it

OCTOBER 6, 2023

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content marketing. PAR Member Meet-Up: How to Approach Revenue Forecasts for 2024 Hear how associations plan and deliver revenue forecasts from the basic to the advanced. 1 CAE credit. . – CAE credit.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

JUNE 4, 2021

Presenter: Reggie Henry, CAE, Chief Information and Engagement Officer, ASAE. Presenter: Sonali Nair, CMP, DES, Education Chair, MPI Experiential Designers and Marketers Advisory Board. You’ll engage them directly in our live chat, and you can ask questions during their presentations. Sue Hatch, Content Director, MeetingsNet.

Video 367

Video Innovation Content Technology 367

Higher Logic

DECEMBER 20, 2018

The business case for these buyers will show the potential increase in revenue from retention, upsell, and cross-sell opportunities. How does each one of these drive more revenue? This allows us to place dynamic content within the community that’s relevant and timely for the customer. By improving the customer relationship.

Software 159

Software Revenue Communications Team 159

Reid All About it

NOVEMBER 27, 2020

Presenter: Robert Nelson, CAE, Principal, Nelson Strategic Consulting. Presenters: John Register. . VIVid Virtual Presentations. Learn three categories of engagement techniques that you can use to accomplish your virtual presentation’s goals by engaging attendees and helping them stay focused on your presentation.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

JULY 17, 2020

MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Presenter: Kyle Jordan, Ed.M,

Montana 341

Montana Revenue Strategy Conference 341

Reid All About it

SEPTEMBER 4, 2020

Presenters: Ann H. The Content Pipeline: Turn Your Association’s Data Assets and Virtual Events Into Essential Content. Learn how virtual events can be part of a meaningful data-driven content strategy. Presenters: Duncan Bell, Association TRENDS. We’ll also touch on the tech because we know it’s on your mind.

Montana 322

Montana LMS Revenue Recruiting 322