Association Adviser

JANUARY 25, 2024

In today’s rapidly evolving professional landscape, associations dedicated to serving the interests and development of professionals in various fields are encountering an array of unprecedented challenges. This article delves into the core issues these organizations face, offering insights into their complexities and proposing potential strategies for adaptation and growth.

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Sidecar

JANUARY 23, 2024

This blog post provides an in-depth look at how digital interaction data, or exhaust streams, offer real-time insights into member behavior. It compares exhaust streams with traditional data collection methods, outlines their practical applications in association management, and discusses the role of AI in analyzing and utilizing this data for strategic decision-making.

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AMR Management Services

JANUARY 24, 2024

4 Strategies to Maximize Your Org’s Membership Program For organizations that rely on memberships to thrive, such as associations, sororities and fraternities, and museums and cultural organizations, year-over-year member retention should be part of your long-term strategic plan. Not only are membership dues a significant and reliable revenue source, but members tend to be the… The post 4 Strategies to Maximize Your Org’s Membership Program first appeared on AMR Management Services.

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Sidecar

JANUARY 23, 2024

For association leaders to correctly harness the power of AI, they must ask the right questions and understand how this technology can provide answers and solutions. The post 6 Questions Association Leaders Can Ask AI to Improve Operations appeared first on Sidecar.

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Technology 52

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Wild Apricot

JANUARY 22, 2024

With peer-to-peer fundraising, you can leverage your existing community of supporters and tap into their networks to increase revenue. We'll show you everything you need to know to get started.

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Revenue 373

Associations Now

JANUARY 24, 2024

“Ghosting,” or abruptly ending communication with someone without explanation, often happens in romantic relationships—but it can happen in professional ones too. Some associations have noticed it in mentorship programs. Here’s how one group is confronting the issue by giving participants the tools and encouragement to speak up when the problem arises.

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MemberClicks

JANUARY 23, 2024

Nonprofit funding comes in many forms. However, general-purpose lump sums and grants aren’t the only options. Event sponsorship is an effective way to link support directly to specific activities, and structured options help get funders on board. Here are some great sponsorship package ideas to get you started. What Is a Sponsorship Package? Sponsorship packages convince people you’re worthy of funding by giving them convenient ways to contribute.

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NXUnite

JANUARY 23, 2024

In a world filled with endless information and constant distractions, nonprofits face an uphill battle when it comes to capturing the attention of their supporters. Yet, there exists a time-tested and transformative tool that can cut through the noise: storytelling. We believe that every nonprofit has an incredible story to tell, and we are here to help you bring that story to life.

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Content Strategy Newsletter Social Media 130

Beth Kanter

JANUARY 25, 2024

I was thrilled to have a conversation with Devi Thomas from Microsoft Philanthropies. She shared a few highlights from Microsoft’s recent nonprofit sector research. We also discussed use cases, benefits, limitations, adoptions, and lots of practical tips. You can watch the video here as well as the human curated resources shared and a Copilot created summary transcript here.

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Wild Apricot

JANUARY 25, 2024

Learn how to plan a fundraising gala from start to finish. These charity fundraiser ideas will elevate your event, engage donors and maximize impact.

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Reid All About it

JANUARY 26, 2024

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members.

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WBT Systems

JANUARY 22, 2024

A growing number of associations are now offering cohort programs, according to my unscientific Twitter searches. Leadership development cohorts are especially popular.Why?

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Leadership 256

Aaron Wolowiec

JANUARY 26, 2024

Not all strategic plans are created equal - the difference lies in the crucial strategies that either make or break the planning process. From gaining leadership commitment to setting SMART goals, each element is essential. Here’s how to elevate your strategic plan from ordinary to extraordinary.

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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The Association 100

JANUARY 21, 2024

The Tennessee Concrete Association has earned the 2023 A100 CommImpact Award for Leadership in a Public Awareness Campaign. Its innovative marketing efforts successfully bridged the gap between education and the concrete industry. TCA’s strategic engagement with Career and Technical Education (CTE) teachers has been instrumental in fostering industry connections and enhancing educational experiences.

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Nimble AMS

JANUARY 25, 2024

Nimble AMS is built on the Salesforce platform. A major perk of having your a ssociation m anagement s oftware (AMS) built on the world’s top CRM platform is being connected to the Salesforce ecosystem. Choosing Nimble AMS and connecting to the Salesforce ecosystem helps you extend your system, ensuring you always have a solution for your next challenge.

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Associations Now

JANUARY 26, 2024

Your people won’t sign on to your grand ideas if they feel left out. Think of change as a negotiation, experts and association pros say, and it’s more likely to succeed. The most important part of being a change agent isn’t the brilliant ideas you have. It’s about your ability to get others to get on board with them. That’s one thing that became clear as I spoke with two association leaders for a recent Associations Now Deep Dive article on change management.

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Crowd Wisdom

JANUARY 25, 2024

Does your organization want to reach more Gen Z learners in 2024? To engage Generation Z with your continuing education program, you’ll first need to better understand the generation. Read our blog for helpful insights into Gen Z learners, discover what makes the generation unique, and learn how to increase engagement with this important group. Who is Gen Z?

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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

Survey

The Association 100

JANUARY 21, 2024

The NAIOP Toronto Chapter has been awarded the 2023 A100 CommImpact Award for Event Promotion Excellence for its outstanding execution of the REX Awards Gala. Alongside AMC partner Redstone Agency, its strategic marketing – beginning five months prior to the event – resulted in a sold-out gala and an impressive $30,000 in sponsorships. The sophisticated branding, incorporating Toronto’s skyline and elegant color schemes, created a cohesive and distinguished visual identity.

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Nimble AMS

JANUARY 21, 2024

Is your association wondering if it’s time to upgrade your association management software? Maybe you’ve heard about Nimble AMS but were curious to learn more about which organizations leverage the platform. For over a decade, Nimble AMS has been empowering enterprise-level associations. Our team is dedicated to being a trusted technology partner to help trailblazing organizations focus on their missions.

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HighRoad Solution

JANUARY 24, 2024

Compliance isn’t easy, particularly when it dictates an overhaul in thinking. So it’s understandable that adherence to new policies takes time. With that said, today’s compliance and privacy issues are moving at light speed. It’s no longer a ‘nice have’ to give your audiences some arm room. It’s a must. Associations continue make moves to respect their members’ dance space when it comes to emails.

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Marketing 78

Elevating Engagement

JANUARY 22, 2024

What if instead of focusing on providing networking opportunities, we set our sights on building a community (I’m pinging off an idea Belinda Moore had in this post.) Networking opportunities seek to connect one person to another, maybe for some small talk or, if lucky, a real, meaningful connection. However, networking events and activities don’t always yield meaningful connections because some shy away.

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Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

Analysis

The Association 100

JANUARY 21, 2024

The American Hotel & Lodging Association (AHLA) has been recognized with the 2023 A100 CommImpact Award for Effective Member Engagement for its National Hotel Employee Day initiative. Celebrated annually on Sept. 1, this day honors the nearly two million hotel industry employees, addressing challenges like labor shortages and promoting career opportunities.

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Forj

JANUARY 26, 2024

Does your technology connect community with learning to provide an elevated member experience?

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Associations Now

JANUARY 23, 2024

The American Arbitration Association’s AAAi Lab gathers more than two years worth of work on multiple generative AI projects. The American Arbitration Association has developed a dedicated website to promote and encourage its widening array of generative AI efforts. The AAAi Lab, launched last month , is the culmination of two years of concentrated effort within the association to innovate around AI, said Linda L.

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Association TRENDS

JANUARY 26, 2024

The future is here now. Register to join ASI’s head of product development and lead AI engineer for a webinar on February 6, at 12pm EST as they share the endless possibilities for adopting AI. From streamlining processes to elevating member engagement, generative AI is reshaping the way we work by. Join us on February. The post AI Powered Possibilities: Leading Your Association appeared first on AssociationTRENDS.

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Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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