Reid All About it

APRIL 26, 2024

The weekly list of free educational events and resources for the association community… Association boards. As we come to the end of National Volunteer Week, take a few moments to explore ways volunteers can enhance your association’s online education programs. The outlook for associations, as described in Marketing General Inc.’s

Content 266

Content Survey Education Strategy 266

Higher Logic

NOVEMBER 12, 2019

Whether it’s through continuing education, certification courses, or gamified interactions, extending online learning components to your community members and prospects showcases value by supporting their professional growth. Take a look at our Education + Learning Success Kit to learn how to strengthen your programs.

Tools 205

Tools Recruiting Recruitment Strategy 205

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

WBT Systems

MAY 22, 2018

If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. Instead, you let them sample online education so they can experience it for themselves. Choosing a sample online education program. Choose a topic that fits into your educational ecosystem.

Sample 150

Sample Education Course Recruiting 150

Membersuite

APRIL 13, 2023

Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. With content marketing, you can achieve these two goals simultaneously. Content marketing is a time-saver too. If they’re sponsored, your association can earn revenue too.

Content 93

Content Marketing Social Media Video 93

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. Businesses that blog have 434% more indexed pages.

Marketing 64

Marketing How To Social Media Video 64

Aptify

JULY 1, 2020

Here are four ideas to help you reach your recruitment goals , even in challenging times : Provide valuable , relevant content. . TECH TIP: Aptify AMS includes a full featured marketing application that allows you to create and manage targeted, multi-channel communications and campaigns that help you reach prospective members.

Recruiting 72

Recruiting Recruitment Tips Price 72

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. 2024 membership pains. Seems like a good place to start. Lessons from the podcast world.

Revenue 256

Revenue Price Denver Tools 256

Higher Logic

JANUARY 2, 2019

How can marketing and sales teams work more efficiently ? If these types of marketing strategy questions are floating around in your mind as we enter the new year, keep reading. Nobody wants to be the company left behind because they missed the trend, and everybody wants to get ahead with new groundbreaking marketing techniques.

Marketing 184

Marketing Strategy Tips Social Media 184

Association Freak

AUGUST 31, 2023

Reading Time: 5 minutes This article first appeared in Associations Now as “ Five Breakthroughs in Membership Marketing “ It's Time for a Breakthrough in Membership Marketing Traditional membership marketing is predictably low return and has stayed the same for years. This is even more important than you might think.

Marketing 72

Marketing Cost Email Marketing Social Media 72

MemberClicks

MAY 3, 2022

Now is a great time to be thinking about new member recruitment for your association. But how exactly should you go about recruiting new members? Read on to discover 10 association membership recruitment ideas that have been proven to work. Create a Word-of-Mouth Marketing Strategy. Host a Bring-a-Friend Meeting or Event.

Recruiting 52

Recruiting Recruitment Discount Fort Worth 52

NXUnite

MARCH 20, 2024

To engage alumni based on the feedback above, you might put extra effort into recruiting more STEM and liberal arts mentors. Action-triggered email series: With integrated email automation tools, such as Salesforce Marketing Cloud , you can use your CRM to set up entire email series that are triggered by alumni actions.

Class 130

Class Survey Recruiting Recruitment 130

Higher Logic

AUGUST 9, 2018

In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI invested in strategic services for marketing automation with Higher Logic in 2017 to develop a lapsed member campaign to support their goals.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

OCTOBER 27, 2023

The weekly list of free educational events and resources for the association community… Membership benchmarks. Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Ask Me Anything: Marketing Automation Learn about marketing automation. More info/register.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

APRIL 12, 2024

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. Gen Z education. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy.

Revenue 256

Revenue Strategy Price Newsletter 256

Ungrated

MAY 19, 2023

Day three of the 2023 CAI Annual Conference and Exposition: Community NOW introduced attendees to a variety of education sessions to motivate and prepare. Education Session: Charting a Course Post-Surfside Legislative changes and policy recommendations made in the wake of the Surfside, Fla., Here are some highlights from day three.

Education 59

Education San Diego Recruiting Recruitment 59

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Market perception. Host: UST Education Speaker: Bill Sheehan, VP, Strategic Partnerships, Multiview Tue 10/24 at 11 a.m.

Maryland 272

Maryland LMS Revenue Strategy 272

MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations? Currently, 137.4K

Video 52

Video Marketing Recruiting Recruitment 52

Reid All About it

JANUARY 12, 2024

The weekly list of free educational events and resources for the association community… Free education. They share sources of free education for association professionals , including niche membership organizations, events, webinars and podcasts for the association community. More info/register. with Zapier. 1 CAE credit.

LMS 266

LMS Member Engagement Education Revenue 266

YourMembership

MAY 15, 2012

Education + Alumni. But like many other membership-based organizations, the Moose often finds itself riding through the peaks and valleys of member recruitment. Generally, its membership drive relies on existing members sticking around year after year and reaching out to recruit their friends to join, too. Associations.

Recruiting 150

Recruiting Recruitment Tips Tampa 150

YourMembership

JANUARY 15, 2015

That question was answered in November when LinkedIn launched a new feature that will allow professional education companies and eventually colleges to provide certifications for LinkedIn users who have completed their courses. job market continues to heat up. The question was how would they do it? So where are we at the start of 2015?

Education 150

Education Certificate Revenue Recruiting 150

Reid All About it

NOVEMBER 3, 2023

The weekly list of free educational events and resources for the association community… Looking for additional work. I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing.

Tools 272

Tools Strategy Revenue Technology 272

Membership Marketing

AUGUST 14, 2020

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. Recruitment – The report highlights associations use a wide variety of channels to add new members.

Report 95

Report Marketing Recruiting Recruitment 95

YourMembership

APRIL 24, 2012

Education + Alumni. It’s also a matter of “educating” the less experienced on 1. Not all organizations are wringing their hands in worry; some are tackling the education piece with a marketing campaign usually seen by Fortune 500 companies. What (level of) education is needed? Education + Alumni.

Recruiting 150

Recruiting Recruitment Tampa Software 150

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. But, seriously, has anyone seen the movie Join or Die yet?

DC 261

DC Washington Member Engagement Innovation 261

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

JANUARY 29, 2021

The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Here are the educational events scheduled for next week. Membership survey. Managing remote teams.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Reid All About it

APRIL 28, 2023

The weekly list of free educational events and resources for the association community… Credentialing programs. Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. Member recruitment. Frankly, we’re smarter about it now. Audience avatar.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. DEI & education. Inspired by a session at the recent Learning Business Summit hosted by Leading Learning, TopClass LMS describes a data-driven approach to making DEI part of your educational strategy.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Reid All About it

DECEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Grassroots advocacy. TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Member recruitment. To attract young members , you must recruit in ways that make sense to them. 1 CAE credit.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. Count me in.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

JANUARY 19, 2024

The weekly list of free educational events and resources for the association community… Association AI survey. TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Marketing to Gen Z and millennials. Post-program campaigns.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. The problem, Dean says, is most meeting planners are expected to focus on logistics, not education and experiences, so we get the same design year after year. Curated reading lists are the best, right? Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

OCTOBER 6, 2023

The weekly list of free educational events and resources for the association community… Industry careers website. Association education in 2024. Tagoras is conducting a brief survey to find out where learning and education businesses (i.e., Content marketing. Please send me links if you have one or know of a good one.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

JANUARY 22, 2021

The weekly list of free educational events and resources for the association community…. WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. Here are the educational events scheduled for next week. Virtual networking incubator.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

FEBRUARY 26, 2021

The weekly list of free educational events and resources for the association community…. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

JULY 21, 2023

The weekly list of free educational events and resources for the association community… Association Brain Food is taking off next Friday, July 28 because I’m away all week at my state SAE conference and a family beach vacation. Member education. Good eats Skip down to the list of free educational events if you prefer takeout.

Atlanta 195

Atlanta millennials Price Technology 195