Reid All About it

OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. Chapter Roundtable in Washington DC. Location: Washington DC. – Association Palooza VI (Washington DC). Host: EventMobi.

DC 170

DC Washington Tools Certificate 170

Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Hear about key performance metrics from the 2017 Association Email Marketing Benchmark Report on emails sent using marketing automation. Location: Washington DC.

Raleigh 150

Raleigh Chicago DC Washington 150

SCD Group

MARCH 29, 2015

I’m not sure why but the volume of junk email marketing arriving last week reached a tipping point. Here’s a sample of what arrived in my email box one day last week: Connecting up. I just wanted to followup and see if you received my earlier email?” We recently asked reporters in all 50 states and Washington, DC.”

Marketing 40

Marketing Strategy Email Marketing Sample 40

Reid All About it

NOVEMBER 10, 2017

Mon 11/13 and Tue 11/14 – AMS Fest (Washington DC). Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Chapter Roundtable in Washington DC. Location: Washington DC. Location: Washington DC. 1 CAE credit. More info/register.

DC 150

DC Washington Tools Education 150

Reid All About it

MARCH 17, 2017

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Presenter: Mark Bornstein, vice president, content marketing, ON24, Inc. Chapter Roundtable (Washington DC).

DC 150

DC Washington America eBook 150

Reid All About it

MAY 19, 2017

Tue 5/23 at 12 p.m.* – Chapter Roundtable (Washington DC). Location: Washington DC. Host: ASAE Greater Washington / National Capital Community. Host: American Marketing Association. Presenter: Mark Bornstein, vice president, content marketing, ON24. Location: Washington DC. Topic: Email best practices.

DC 150

DC Washington Chicago Tips 150

Reid All About it

JULY 28, 2017

. – Attract New Members with the Influencer Method (Washington DC). Location: Washington DC. Learn How to Take Your Email Game to the Next Level. With marketing being more metric-driven than ever before, the importance of understanding how your organization measures up has escalated. Lunch provided. 1 CAE credit.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

NOVEMBER 20, 2020

We will take you through a number of strategies and technologies that can help you support your members and transform your organization, including email marketing, member portal, relationship management, online events, and remote working and digital transformation. Host: ASAE Greater Washington / National Capital Community.

Certificate 370

Certificate System Dallas Price 370

Reid All About it

JUNE 23, 2017

Presenter: Anna Toon, learning product marketing manager, Abila. In this digital age, how you interact with your prospects will determine the success of your marketing. Learn how to increase engagement to drive pipeline, how to move from passive to active marketing, and how to leverage behavioral data to find your best leads.

DC 153

DC Content Education Software 153

Reid All About it

MAY 3, 2019

Learn about email marketing and automation, harnessing data to drive current and potential members’ participation in your community, and analyzing and acting on user behavior to deliver relevant, timely, personal content. Host: ASAE Greater Washington / National Capital Community. More info/register. Thu 5/9 at 12:30 p.m.

Tucson 262

Tucson Phoenix Products Tools 262

Reid All About it

JULY 21, 2017

Host: American Marketing Association. DC-PPN Idea Exchange Meeting (Washington DC). Location: Washington DC. Grow Your Event with Digital Marketing That Works. For most event marketers, email is still the primary go-to tool. David Haas, digital marketing services, FreemanXP. More info/register.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

FEBRUARY 22, 2019

.* – The Role of Social Media in Advocacy (Washington DC Idea Swap). Location: Washington DC. Presenter: Julia Campbell, Founder and Principal, J Campbell Social Marketing. 1 CAE credit. More info/register. Host: ASAE Government Relations Section Council. Thu 2/28 at 2:30 p.m. Does Your Data Hoard Spark Joy? Alexandria VA).

Social Media 170

Social Media DC System Washington 170

Reid All About it

JULY 8, 2016

. – Focus On: Referral Marketing. Demand Metric recently conducted a study to learn about the current state of referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing.

DC 150

DC Certificate Washington Content 150

Reid All About it

MAY 7, 2021

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. – How to Personalize 5 Must-Have Email Templates. Alyssa Peltier, Senior Event Marketing Manager, Cvent.

Technology 370

Technology St. Louis Strategy Products 370

Reid All About it

OCTOBER 7, 2016

Learn how Snapchat is different from other social media platforms; how to use Snapchat to engage event attendees; how to design an effective On-Demand Geofilter for your event; and how to market your organization with Snapchat. Learn about the digital relationship between content, marketing and eLearning. More info/register.

Mooc 205

Mooc Certificate DC millennials 205

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Presenters: Grazia Mohren, vice president of marketing, BizBash. Kerry Plowman, product marketing manager, Quickmobile.

Tools 175

Tools Social Media Marketing Case Study 175

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Convention/Meetings Marketing Campaign. Insured Retirement Institute; IRI Annual Conference Marketing Campaign.

Newsletter 52

Newsletter Austin Committee America 52

GrowthZone

JULY 24, 2018

Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Integrated business modules include management of: customers, financial, orders and invoices, marketing, meetings and exhibitions, subscriptions, fund-raising, and system management.

Software 84

Software Association Management Austin Atlanta 84

Reid All About it

OCTOBER 11, 2019

Michael Brenner, Content Marketing Institute ). Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Zoom and Washington DC). 1 CAE credit.

DC 50

DC Washington Content Education 50

Reid All About it

MARCH 23, 2018

WBT Systems shares some of the tips they learned from online marketing expert (and multi-millionaire course provider) Amy Porterfield about using webinars as lead generation for online courses. Tue 3/27 at 12 p.m.* – Association Workplace Study: New Preliminary Results (Washington DC). Location: Washington DC. Host: ASAE.

Case Study 45

Case Study Email Marketing DC Washington 45

Associations Now

JULY 22, 2016

The fear of missing out, or FOMO, is great for marketers who are trying to get people to buy a product. It just solidified our reputation of being on the forefront of innovative marketing ideas in the D.C. area,” Marketing Manager Therese Howe explained. That’s not a good thing. Hey, it beats driving. Other Links of Note.

Metro 40

Metro DC Email Marketing Washington 40

GrowthZone

NOVEMBER 8, 2022

” Erik Bush Executive Director Washington County Chamber of Commerce GrowthZone and ChamberMaster user. ” Britt Delo Vice President of Membership & Marketing Michigan West Coast Chamber of Commerce GrowthZone user. There’s no question that marketing automation is a hot topic with chambers. But what is it?

Process 78

Process Directory Software Revenue 78

Reid All About it

JUNE 10, 2022

Marketing Automation: Best Practices. Correlation doesn’t always equal causation, however, better marketing automation capabilities are strongly correlated with better market performance. Presenter: Abi Abraham-Ajayi, Senior Consultant, Marketing Automation, fusionSpan. Host: American Marketing Association.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

MAY 11, 2018

Chapter Roundtable in Washington DC. Location: Washington DC. If done right, inbound marketing has the ability to accelerate growth and in turn, drive revenue. Learn what it means to make your website sales-ready, how to use clearly defined buyer personas, and why you need a properly configured marketing automation.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

JULY 13, 2018

Two good articles about LinkedIn: Chuck Hester, a LinkedIn expert, explains how to use the platform for content marketing. A really good list of email marketing best practices. Tue 7/17 at 12 p.m.* – Chapter Roundtable in Washington DC. Location: Washington DC. The 2018 Membership Marketing Benchmarking Report.

DC 37

DC Washington Member Engagement System 37

Reid All About it

NOVEMBER 8, 2019

WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. MemberSuite explains the differences between customization and configuration, why you should think twice about AMS customization , and how many systems are customized even when they’re not marketed as such. Long live the topic!”.

Social Media 39

Social Media Revenue Washington DC 39

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Lisa Murton Beets at the Content Marketing Institute shares eight questions you need to ask before starting down that path. Location: Washington DC.

DC 30

DC Washington Revenue Chicago 30

Reid All About it

DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (

Colorado 39

Colorado Recruiting Recruitment Survey 39

Achieve

JUNE 1, 2015

In this role, he helps petition starters successfully launch national and international campaigns using storytelling, media relations, email marketing, stakeholder engagement and social media. Justin is a U.S. senior campaigner for the world’s largest petitioning platform, Change.org. Jason Rezaian. from Iranian custody.

Minnesota 52

Minnesota Chicago Social Media California 52

Reid All About it

MAY 20, 2022

With the average email open rate—across all industries—hovering between 16-20%, it’s time to adopt new strategies and tactics to reach your audiences. Learn several ways you can do more with email and how ads and marketing automation tools can work together to support, enhance, and complement your email marketing efforts.

Arlington 41

Arlington Project DC Technology 41

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. Hosts: Return Path and American Marketing Association.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. Hosts: Return Path and American Marketing Association.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Associations Now

DECEMBER 13, 2013

What the latest changes to Google’s popular email service could mean for association marketing campaigns. To run a successful email-marketing campaign, your association has to track message open rates and dig deep into data to understand the needs and habits of its members. Tell us in the comments.

Email Marketing 40

Email Marketing Marketing Washington System 40

Reid All About it

NOVEMBER 9, 2018

Chapter Roundtable in Washington DC. Location: Washington DC. – Cause-Related Marketing, Sweepstakes, Raffles, and Other Charitable Promotions: Being Creative and Compliant (Washington DC and webinar). Locations: Washington DC and online. Host: Wild Apricot. Presenter: Joy Duling, Membership Growth Expert.

Chicago 174

Chicago DC Washington Software 174

Associations Now

OCTOBER 29, 2013

Make the decision, then follow through: Before we even made the call, I started working on an email to our attendees—in MailChimp no less, because I like to use email marketing apps to plan weddings—letting them know what was happening. (I

Case Study 40

Case Study System DC Email Marketing 40

Reid All About it

FEBRUARY 15, 2019

Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Presenter: Julia Campbell, Founder of J Campbell Social Marketing. Associations Catalyzing Entrepreneurship – online and Washington DC). Tue 2/19 at 2 p.m.

Social Media 170

Social Media DC System Technology 170

Reid All About it

APRIL 23, 2021

Please read this Twitter thread from Irving Washington, CEO of the Online News Association, about burnout, especially if you’re a staff or volunteer leader. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370