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Marketing Trends: How to Wow Them In 2023

CMA Solutions

When it comes to marketing, plenty of things have changed in a short amount of time. In 2023, we will see more inclusion in all forms of marketing, especially advertising. Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Now, it’s marketing in general.

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PR Group Sets Guidelines for AI Use

Associations Now

In late November, the Public Relations Society of America published “ Promise & Pitfalls: The Ethical Use of AI for Public Relations Practitioners ,” a document laying out best practices for professionals using the technology. As the technology evolves, Egan said the document will likely evolve as well. “We

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How to Keep Your Event Speakers Happy

Expo Logic

How to Find Your Next Event Speaker. Many speakers would love the opportunity to speak at an event for exposure, to market a new book or simply because their beliefs align with the event's goals. For this reason, social media is one of your most powerful marketing tools. During the Event. Social media: In 2018, 2.65

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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

Whether consciously or subconsciously, this standard of service influences our expectations for our buying relationships with B2B technology vendors. However, companies that compete in markets with little to no competition have found ways to be successful over time, simply by being the best or only option available. For Marketers.

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Managing the Communications Plan for Your Association’s Virtual Event

Protech

By Heather Hughes, Marketing Communications Specialist. O h , and also here ), we thought it would be helpful to share how we transformed our customer event in to a virtual Fusion 2020, Protech’s User Conference. . How to Communicate with Different Stakeholders . So, let’s break it down further. . Sponsors .

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Association Brain Food Weekly: 6.20.16

Reid All About it

How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Meeting planners need to stay on top of technological advances, corporate initiatives, budget restrictions, attendee expectations, meeting innovations and organizational goals or risk becoming obsolete. all times are Eastern Daylight Saving Time.

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How to Keep Your Employees in 2017

Associations Now

Given today’s shifting workplace and how technology is disrupting jobs and labor markets, the need for employers to successfully attract and retain the best employees has never been greater,” said Laura Sejen, managing director of talent and rewards at Willis Towers Watson, in a press release.

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