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Driving Engagement Through Thought Leadership

GrowthZone

Tactic #4: Driving Engagement Through Thought Leadership. Thought leadership is simply positioning yourself, or your organization, as a voice of knowledge and expertise in the marketplace of ideas. This is the goal of your online thought leadership activity.

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Bill to Expand 529 Savings Accounts Reintroduced in Senate, House

Associations Now

Skills training and development programs help provide people with the tools and resources they need to succeed in our economy,” Klobuchar said in a press release. “By Every high school student in America needs to know that you don’t necessarily have to go to college to have a great career,” Braun said in a press release. “By

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Startup Stories: United Aerial Firefighters Association

Associations Now

United Aerial Firefighters Association Launch: February 2023 Leadership: John Gould, President Website: [link] It’s probably long past due that this organization start,” John Gould, UAFA president and CEO of 10 Tanker Air Carrier, told Aviation Week. “The wildfire aviation business is a pretty big part of [the wildfire industry] in the U.S.—that’s

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Startup Stories: Middle East Paints and Coatings Association

Associations Now

“There is no shortage of paints and coatings expertise in our region of the world, and MEPCA will play an instrumental role in taking forward our future success,” said Abubaker Sheibani, the inaugural chairman of MEPCA, in a press release announcing the group’s launch. Early work.

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Startup Stories: Hyperloop Association

Associations Now

Hyperloop Association Launch: February 2023 Leadership: Ben Paczek, President Early work.

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New Report Examines How Millennials View Leadership

Associations Now

But a recently released report—“ Divergent Views/Common Ground: The Leadership Perspectives of C-Suite Executives and Millennial Leaders ” [PDF]—from The Conference Board, Development Dimensions International, and RW2 Enterprises does just this. Fewer researchers have tackled the topic of millennials as leaders.

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AARP Responds to Viral Posts With Benefits Contest

Associations Now

According to a press release, AARP will select 25 finalists from submissions, which will then be voted on by the general public; the winner will receive $50,000. Abel’s post became a phenomenon, prompting outreach from AARP leadership and a contract with the association to promote its benefits on social media.