Associations Now

OCTOBER 24, 2016

DMA’s new name recognizes data as the “fuel” of the marketing industry, says its CEO, previewing the Data Marketing Association’s rebranding in advance of its 100th anniversary next year. The Direct Marketing Association will remain DMA, but it’s dropping “direct” and putting “data” front and center. Why is data so important?

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Associations Now

JANUARY 3, 2019

If your longtime employees are leaving your organization and you’re struggling to find new talent with the right expertise in a tough job market, you’re likely suffering from brain drain. Consider these strategies to ease the pain. Feeling drained? The problem.

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Associations Now

JANUARY 8, 2019

More than 95 percent of planners use social media for marketing purposes, according to a recent survey, but underutilize other areas where the technology could shine. billion users—about 42 percent of the world’s population—social can engage attendees, market to new audiences, and more. With about almost 3.2 With about almost 3.2

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Social Media Los Angeles Survey Committee 88

Associations Now

DECEMBER 8, 2016

How three companies created personalized marketing campaigns without being creepy. Marketers like personalization a lot because they want to promote their brands, connect with consumers, and increase their conversions—and personalization is supposed to mimic those one-on-one individual, B2C conversations—but do consumers like it? —and

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Marketing Los Angeles Video Analysis 40

GlowGlobally

AUGUST 23, 2010

Market & Biz Plan. « Reaching Out To Global Markets Through Meetings & Events. A Guide to the Association Market in China » Aug. Penetrating or Expanding Global Markets through Meetings. Categories: Market & Bus Planning , Meetings. Categories: Market & Bus Planning , Meetings.

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Los Angeles Marketing Case Study Video 60

Expo Logic

DECEMBER 18, 2018

BizBash has started to use chatbot technology at their event in Florida, Los Angeles, and New York to address four key points: Improve logistical support for the event without increasing costs. Betty the Chatbot proved to be a major success with attendees at BizBash Live Florida, Los Angeles, and New York.

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Los Angeles Technology Florida Library 47

Associations Now

AUGUST 6, 2019

Meanwhile, in the New York City market, the Times recently started a pretty slick location-based ad campaign centered on two themes: “The Truth Is Local” and “The Truth Is Worth It.” That could be a lesson for the Los Angeles Times to learn. You might even conduct an audit of how you write and talk to members.

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Associations Now

AUGUST 28, 2018

BizBash offers tips on how to weave the ‘90s resurgence into your events , drawing inspiration from New Balance and Foot Locker’s recent “Rewind to the ‘90s” pop-up store in Los Angeles. Starting your next big marketing push? Forbes outlines the marketing tools that will generate the most value. Other Links of Note.

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Los Angeles Cost Tips Tools 56

Reid All About it

DECEMBER 1, 2023

6 Event Trends for 2024 You Won’t Discover By Googling Event marketers, what do you do during the event “off-season,” the last two months of the year? Host: Northstar Meetings Group Speakers: Barbara Brass, Vice President, Los Angeles Catering Sales, Wolfgang Puck Catering Tracy Stuckrath, Founder, Thrive! 1 CAE credit.

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Arlington Technology Strategy Los Angeles 266

Associations Now

APRIL 14, 2017

Not only are they fun for attendees, but they can also help you market future conferences and secure extra revenue. Earlier this year, I wrote about the Qualitative Research Consultants Association’s 2017 Annual Conference in Los Angeles. Finally, a scavenger hunt can serve as a content marketing tool for your association.

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Associations Now

FEBRUARY 27, 2017

The 2016 Greenbuild International Conference and Expo at the Los Angeles Convention Center exceeded waste diversion goals for both the U.S. Green Building Council and the meeting venue. Green Building Council’s Greenbuild International Conference and Expo last October kept 90.3

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Associations Now

JANUARY 28, 2019

In the midst of a tight job market, the hotel industry wants to ensure its members have a battle-tested worker pipeline.

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Associations Now

DECEMBER 13, 2018

email #marketing [link]. You put a lot of effort into your email-marketing strategies—but it all means nothing if your messages don’t get past the spam filter. The more you donate, the more money goes toward those who have lost homes, jobs, and belongings in the California wildfires. Are you getting in?

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Los Angeles How To California Email Marketing 45

Associations Now

NOVEMBER 26, 2019

Meanwhile, in the New York City market, the Times recently started a pretty slick location-based ad campaign centered on two themes: “The Truth Is Local” and “The Truth Is Worth It.” That could be a lesson for the Los Angeles Times to learn. You might even conduct an audit of how you write and talk to members.

Los Angeles 52

Los Angeles New York City New York Recruiting 52

Associations Now

JANUARY 3, 2014

If you’re not thinking about how to better serve your market, there’s likely someone else out there who is. So, he started throwing small industry festivals in his Los Angeles warehouse. “We look forward to developing this event and serving the unique needs of this very important media market.”

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Las Vegas Los Angeles New York City Marketing 40

Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. Hosts: SmartMeetings, Sheraton Grand Los Angeles and Sundance Helicopters. John Haydon, digital marketing expert for nonprofits and charities. More info/register. Tue 2/7 at 2 p.m.

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Los Angeles North Carolina Chicago America 150

Reid All About it

FEBRUARY 3, 2017

If you want to keep up with the mergers, sales and acquisitions in the association technology market, subscribe to Ben Martin’s theNIRD.org. Hosts: SmartMeetings, Sheraton Grand Los Angeles and Sundance Helicopters. John Haydon, digital marketing expert for nonprofits and charities. More info/register. Tue 2/7 at 2 p.m.

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Los Angeles Chicago North Carolina America 158

Expo Logic

DECEMBER 18, 2018

BizBash has started to use chatbot technology at their event in Florida, Los Angeles, and New York to address four key points: Improve logistical support for the event without increasing costs. Betty the Chatbot proved to be a major success with attendees at BizBash Live Florida, Los Angeles, and New York.

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Los Angeles Technology Florida Library 28

Membership Marketing

AUGUST 11, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. This year I will be attending the ASAE & the Center for Association Leadership Annual Meeting & Exposition in Los Angeles, CA.

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Associations Now

AUGUST 22, 2018

Open tournament, which started Tuesday and continues through September 9, USTA commissioned artists to adorn public tennis courts with their work in five cities: Chicago, Cincinnati, Los Angeles, Miami, and New York. I wanted it crispy. I didn’t do it for the money. I want people to appreciate the details.”.

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Associations Now

JANUARY 22, 2019

AdWeek reports that the National Basketball Association will help market the Twitter campaign during a select number of games—this week, two nationally televised games, including the contest on January 23 between the San Antonio Spurs and Philadelphia 76ers. . More details to come: pic.twitter.com/uXLS5hgMlA.

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Associations Now

AUGUST 17, 2016

Phillips, president of the AHA’s Los Angeles County Division Board of Directors, said in a news release. . “The American Heart Association is committed to providing people across the country with the tools they need to lead heart-healthy lives, and that includes kids,” Dr. Alistair B.M.

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Associations Now

AUGUST 15, 2013

With strong evidence suggesting that Hispanics go to the movies more often than other demographics, the film industry is adjusting its approaches to marketing and production. That’s what the film industry has learned in recent years with the Hispanic market, and the industry has changed its approach in numerous ways as a result.

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Associations Now

MAY 27, 2016

Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. One company that’s found success is Target, which started hosting them back in 2002.

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Associations Now

JUNE 23, 2015

The pet food industry, already struggling with a number of recalls and the potential of tighter state and federal regulations, has something else to worry about: the rise of healthy food, similar to what’s happened in the human food market. If Fido wants to eat, Fido gets to eat. It’s no small potatoes, either.

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Associations Now

JUNE 23, 2015

The pet food industry, already struggling with a number of recalls and the potential of tighter state and federal regulations, has something else to worry about: the rise of healthy food, similar to what’s happened in the human food market. If Fido wants to eat, Fido gets to eat. It’s no small potatoes, either.

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Los Angeles Industry San Diego Products 40

Associations Now

DECEMBER 7, 2016

By being flexible with timing and destinations, planners can take full advantage of the current market to optimize their meetings and events and produce better results.”. The report notes that in North America, hotel supply is expected to outpace demand for the first time since 2009—which means a buyer’s market for event planners.

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Associations Now

MARCH 29, 2016

This is a market that is growing very fast, and it’s a market that is looking for opportunities,” he said. DSA members—who sell products and services through independent entrepreneurs—will gain access to Hispanic entrepreneurs, creating a more diverse salesforce and market. Small Business Administration Hector Barreto.

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Associations Live

NOVEMBER 11, 2011

Jim Puzzanghera from the Los Angeles Times reported that lawmakers, looking to help cash strapped local governments, are coalescing around legislation aimed at letting states require most online retailers to collect sales taxes from customers. marketing. (7). skip to main | skip to sidebar. Associations Live. governance. (5).

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Associations Now

SEPTEMBER 15, 2016

. “Even though my professional comfort zone tends to extend no further than my own bed and personal stash of carbohydrates, I’ll be emerging from under my comforter to hit the floor of Book Soup in Los Angeles on Saturday, November 26, to join the bookselling fun,” Dunham quips in a letter about her role with ABA and Indies First.

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Associations Now

NOVEMBER 26, 2013

Why Kobe Bryant’s giant contract with the Los Angeles Lakers is worth every penny (and why it’s relevant to your organization). Also: Deal with rights issues in your marketing efforts before things get ugly. Your franchise star has done everything possible to make your organization better.

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Association Success

NOVEMBER 5, 2019

As technology has evolved, it’s (become) all visual,” said Jason McKee, the chief marketing officer for Accessibility Shield, a firm that helps companies reach ADA compliance. Back then there was no social media, no email to keep up with and no FaceTime calls to take. . “As There’s a large percentage of the population in the U.S.

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Los Angeles Guidelines Software United States 66

Associations Now

NOVEMBER 5, 2014

Covering hotels within its Westin, Sheraton, Aloft, and W brands (among others), the company is starting with 10 hotels in major international markets such as Beijing, Doha, Hong Kong, Los Angeles, and New York.

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Associations Now

APRIL 30, 2014

With Los Angeles Clippers owner Donald Sterling banned for life from the NBA, the team’s players have actively distanced themselves from the embattled exec. The high-profile controversy highlights the choices facing employees when a leader veers far from an organization’s values.

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Los Angeles Team Examples Report 40

Associations Now

JANUARY 19, 2016

A membership marketing expert makes the case against them. Louis for Los Angeles has SCD Group’s Steve Drake thinking about board governance. Are single-question surveys actually useful? Also: How Minecraft presents a path for using unorthodox tools for education. Other Links of Note.

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Associations Now

MAY 7, 2015

Wheeler said in his keynote, according to the Los Angeles Times. Content marketing these days is more complex than ever before,” says Steve Rotter, CMO of Acrolinx. “Your challenge will be to overcome the temptation to use your predominant position in broadband to protect your traditional cable business. Stay tuned.

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Los Angeles millennials Chicago Review 40

Associations Now

SEPTEMBER 8, 2015

Those people were signatories of a petition from the advocacy group FlyersRights.org to the Federal Aviation Administration asking the agency to put a moratorium on shrinking seat sizes and create a panel that would decide on a minimum seat size, according to the Los Angeles Times. In the market for a new iPhone?

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