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Budget for Communications and Marketing When Proposing New Initiatives

MatrixG

Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. When proposing new initiatives, include the marketing and communications plan in the project budget. Her advice? Megan’s advice is brilliant.

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6 tips for proposing new membership software to your board

Aptify

A lot is riding on your proposal to the board: staff’s productivity and effectiveness, data security, and usefulness, maybe even your reputation, and definitely your stress level. Connect technology to member value. Request for proposals. Why is it so challenging? If called upon, they can back up your arguments. Data cleansing.

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A Requirements Analysis is Critical to the Success of Your Technology

Delcor

Using their deep knowledge of the association technology market, they know how to help associations leverage technology. When vendors know exactly what you need, they can provide relevant demonstrations and accurate proposals. What a relief! It tells them virtually everything they need to configure your system.

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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256
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New Technological Realities: What’s on the Market?

Association Success

Technology to send your association hurtling into the future. This is a trendy topic these days because these technologies are increasingly accessible in the market. Recent Nintendo models use this technology, with a couple of cameras on the device and cards with clear symbols that the cameras can detect for AR games.

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Association Brain Food: 11.24.23

Reid All About it

RevUp Summit on Wed Dec 6 and Thu Dec 7 in Annapolis MD, hosted by Professionals for Association Revenue AWTC Advance on Wed Dec 6 in Arlington VA, hosted by Association Women Technology Champions People Powering Tech on Thu Dec 14 online, hosted by Qiqo Inc. Next gen marketing. Have a proposal due, but no new ideas?

Arlington 261