Higher Logic

MAY 8, 2019

Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. A medical society's email communication may not be the proper arena for a very casual use of hipster slang (unless the society is trying to recruit or retain hipsters, of course).

Tips 166

Tips Email Marketing Newsletter Communications 166

.orgSource

AUGUST 28, 2023

Born from necessity, the pandemic catalyzed the shift to a more digitally-driven selling process, and consequently thought leadership has become an increasingly important top of the funnel marketing tool.” Rounding up a group of members who are eager to share their wisdom might seem like a fairly simple proposition.

Leadership 88

Leadership Social Media Case Study Industry 88

EventMobi: Association Events

SEPTEMBER 28, 2023

Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). With an association directory, your members can easily find and connect with others. You may also want to create a tutorial for members on how to use the directory.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

DECEMBER 11, 2020

I swear we’re the only people in America who don’t subscribe to Netflix so I haven’t watched Queen’s Gambit but I keep seeing references to it all over the place. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Binge-worthy education. Virtual networking meetups.

Project 370

Project Education Software Review 370

YourMembership

MAY 31, 2012

Ideas to help you engage, empower and retain members. May 31st, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. But once you have them as active members of your staff, board or volunteer base, what do you do? Member Engagement + Retention. Leave a Reply.

Innovation 150

Innovation millennials Class Software 150

Nimble AMS

OCTOBER 2, 2019

Recruiting top notch employees. You can’t deliver a great member experience without great staff. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. Offering mobile access. And mobile use is only growing.

Software 60

Software Association Management Certificate Recruiting 60

Nimble AMS

OCTOBER 2, 2019

Recruiting top notch employees. You can’t deliver a great member experience without great staff. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. Offering mobile access. And mobile use is only growing.

Software 60

Software Association Management Certificate Recruiting 60

MemberClicks

NOVEMBER 14, 2023

You strive to keep your members engaged and involved in your organization because you know that member retention is key to your success. It’s more cost-effective for you to retain an existing member than to recruit a new one. Are you receiving negative feedback from your members?

Newsletter 59

Newsletter Strategy Social Media Survey 59

Eric Lanke

SEPTEMBER 25, 2017

The “means” employed to achieve the association’s “ends” are the responsibility of the CEO and the staff members and association volunteers he or she assigns and recruits to assist him or her. In practice we've found the need to split the traditional strategic planning process used by many associations into two discrete segments.

Examples 100

Examples Leadership Course Recruiting 100

MemberClicks

DECEMBER 14, 2021

This kind of map follows members from the first time they make first contact to their engagement throughout their membership. Their attendance at a recruitment event. A member journey map should document a member’s entire experience , as demonstrated in this example: Source. The Benefits of Member Journey Mapping.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

This kind of map follows members from the first time they make first contact to their engagement throughout their membership. It can include touch points such as: Interactions on social media with your organization When they emailed to ask for more information Their attendance at a recruitment event. Member engagement.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

This kind of map follows members from the first time they make first contact to their engagement throughout their membership. It can include touch points such as: Interactions on social media with your organization When they emailed to ask for more information Their attendance at a recruitment event. Member engagement.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

Socious

NOVEMBER 17, 2016

According to the benchmarking report, associations that are seeing growth are taking advantage of top recruiting methods like word-of-mouth recommendations and email. To help associations capitalize on these recruiting methods, top membership management software now includes marketing and email tools.

Membership Management 100

Membership Management Software Directory Library 100

MemberClicks

MAY 13, 2022

There are plenty of solutions available that can bring your data and management processes all under one roof. This means your member database, website, dues renewals, marketing, event management, learning management system, and other management processes are all hosted within one platform.

Software 52

Software Association Management Price System 52

YourMembership

MARCH 15, 2013

4) Cultivating Engagement: Let’s Talk About Connections by Jeffrey Cufaude. To cultivate member engagement, we want to quickly welcome people to the community and help facilitate individuals connecting as fast as possible with those who share the interests they seek. Associations are communities of shared interests.

Content 150

Content Tips Conference Recruiting 150

Reid All About it

JULY 16, 2021

Suddenly, I see references to it in different places. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement. CAE credit.

Revenue 195

Revenue Video Strategy Industry 195

Association Adviser

JUNE 29, 2016

For organizations, mentoring programs encourage member engagement and retention, facilitate career progression, support development of leadership capacity and break down cross-company silos. Recruiting. Write down the answers to these questions and any others that arise as part of a reference document for stakeholders.

How To 60

How To Georgia Recruiting Recruitment 60

Associations Now

OCTOBER 12, 2016

Struggling to get members engaged? Perhaps the problem’s not in your methods but in the engagement opportunities themselves. When associations struggle to get members engaged, they often search for practical solutions like these, special tricks for getting members’ attention. More online collaboration tools.

Member Experience 40

Member Experience Recruiting Recruitment Member Engagement 40

Reid All About it

SEPTEMBER 2, 2022

Nimble AMS describes how an AMS helps membership directors better understand members, anticipate their needs, and deliver an optimal online experience and personalized communications and content. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. Quick hits.

Project 47

Project Tips Technology Marketing 47

Reid All About it

JUNE 15, 2018

Connect with fellow Component/Chapter Relations Professionals (CRPs) to network and discuss current chapter challenges, such as how to measure and increase the health of chapters; best practices for chapter operations (volunteer tools, processes, etc.); Lunch provided. 1 CAE credit. Location: Washington DC. More info/register. 1 CAE credit.

DC 34

DC Washington Video Charlotte 34

Association Adviser

MAY 20, 2014

percent agree), member engagement/volunteering (43.4 ” Of course, no association executive would disagree with this set of social media goals: raising revenue, getting the word out, and encouraging members to attend meetings and contribute their time. percent agree); member recruitment (10.8 percent agree).”

Social Media 60

Social Media Communications Content Strategy 60

Reid All About it

SEPTEMBER 20, 2019

The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one. CAE credit. Tue 9/24 at 2 p.m. – 1 CAE credit.

DC 34

DC Washington Baltimore Certificate 34

Reid All About it

AUGUST 19, 2022

Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Display Advertising: Under the Hood of “Programmatic” Programmatic advertising is the automated process of buying digital ad space. Quick hits. So You Made a Connection.

Technology 43

Technology Software Cost Products 43

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Nimble AMS

APRIL 9, 2022

Does your association’s volunteer program already have plenty of recruits? If so, your challenge may be with volunteer engagement and creating meaningful experiences for volunteers so they’re willing to give their time. . You ultimately hope to increase volunteer engagement and bolster recruitment and retention.

Survey 126

Survey Recruiting Recruitment Committee 126

Reid All About it

NOVEMBER 27, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Governance System Redesign: Designing the Change Process (ASAE DC Ideas Swap). Hear about getting buy-in from board members and a governance system design framework. More info/register. Mon 11/30 at 11 a.m. –

Las Vegas 369

Las Vegas Virginia Content Washington 369

MemberClicks

NOVEMBER 23, 2021

New member recruitment efforts. While one member may be invested in fundraising progress, another may be waiting to hear about the hottest volunteer opportunities. Let your members know how they can get involved with activities ranging from anything like: Board member elections. Volunteer opportunities.

Recruiting 52

Recruiting Recruitment Member Experience Survey 52

MemberClicks

NOVEMBER 23, 2021

New member recruitment efforts. While one member may be invested in fundraising progress, another may be waiting to hear about the hottest volunteer opportunities. Let your members know how they can get involved with activities ranging from anything like: Board member elections. Volunteer opportunities.

Recruiting 52

Recruiting Recruitment Member Experience Survey 52

MemberClicks

NOVEMBER 22, 2022

Increased revenue More membership growth Additional membership upgrades More revenue per member Optimized membership strategies Improved membership retention and recruitment Improved historical data. TCO refers to the lifetime costs involved in setting up, training staff, and maintaining the software for its entire lifecycle.

Software 52

Software Membership Management Price Directory 52

Reid All About it

FEBRUARY 24, 2023

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. Member renewals. Learn about the ethical and legal considerations related to certification processes. Stakeholder capitalism.

Certificate 39

Certificate Innovation Education Process 39

Reid All About it

SEPTEMBER 9, 2022

Association Briefings explains how podcasts benefit associations and their audience, provides tips for starting an association podcast , and reviews the planning process and issues to consider before you dive in. You aren’t sure who to ask for references. The Other Side of Member Engagement: A Rich Volunteer Experience.

Education 41

Education Project LMS Technology 41