Potomac Core

JUNE 27, 2017

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Report an upward trend in 3-year annual revenue.

Member Engagement 119

Member Engagement Case Study DC eBook 119

Reid All About it

APRIL 19, 2024

In Nimble AMS’ AI success kit, you get four resources: two 30-minute webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy. James Young of Product Community describes a twist on mentoring. Gain a deeper understanding of lapsed members.

Newsletter 250

Newsletter Content Social Media Education 250

Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. by Tony Rossell, Marketing General Inc. Ready to veg a bit?

Revenue 256

Revenue Strategy Price Newsletter 256

EventMobi: Association Events

SEPTEMBER 21, 2023

Whether you’re running a club, association, or any other kind of membership organization, your long-haul members are one of your greatest assets. That’s why having multiple member retention strategies in place is a must! Acquiring new members comes with upfront costs, especially those tied to marketing.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. I’m happy to feature it as long as it’s not too product-centric. The focus will range from online communities to ways to recognize members and from creating engaging events to effective advocacy efforts. Membership.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

JANUARY 12, 2024

Young member engagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. Dirty data.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

APRIL 5, 2024

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Blue ocean strategy. I’m happy to feature it as long as it’s not too product-centric. More info/register (ASAE members only).

Revenue 256

Revenue Price Denver Tools 256

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Two-thirds of associations plan to develop new products/services, yet only one-third plan to hire more staff. Engagement scoring. Product Marketing Manager, Higher Logic Wed 5/1 at 12 p.m.

Content 266

Content Survey Education Strategy 266

YourMembership

APRIL 17, 2012

Add-On Products. Ideas to help you engage, empower and retain members. Numbers aren’t Strategy. But knowing what you want to sell from a dollar/revenue standpoint is not the same thing as developing the strategy behind it. To reach your revenue goals you must also have a strategy. .

Revenue 150

Revenue Strategy Software Membership Management 150

Potomac Core

OCTOBER 4, 2016

It’s all about alignment with industry and professional outcomes that your members care most about. Those organizations who utilize these 3 Association Growth Strategies can help impact member outcomes and as a result better position their members and their organizations for long term success. Secure Actionable Research.

Strategy 164

Strategy eBook Member Engagement Revenue 164

Reid All About it

OCTOBER 6, 2023

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. Content marketing.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. They share five steps for designing digital experiences that encourage engagement and deliver value to your participants, partners and association. Digital initiatives. Webinar latecomers.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

FEBRUARY 2, 2024

m3Magazines shares advice on transforming your magazine into a valuable asset members will love. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. I’m happy to feature it as long as it’s not too product-centric. Print magazines. Generation Z.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

JANUARY 5, 2024

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. I’m happy to feature it as long as it’s not too product-centric. Hot association topics.

Revenue 277

Revenue LMS Price Education 277

Association Freak

MARCH 25, 2021

The Future Ain't What It Used To Be For Affinity Products. Are affinity products for associations a thing of the past? Membership organizations have always offered third-party products to their members. Affinity products have served essential roles. They also serve as a critical source of non-dues revenue.

Products 72

Products Revenue Discount Marketing 72

Reid All About it

NOVEMBER 10, 2023

Check out what James Young at Product Community has to say about building and using a community engagement funnel. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members. Bulletin describes how a member app enhances and fosters member engagement.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. Nimble AMS explains how an AMS can help your association recruit, engage, and retain members by helping you better understand members, anticipate their needs, provide a better digital experience, and deliver personalized emails and content. Membership value.

Revenue 227

Revenue Survey Education Strategy 227

ISAE

FEBRUARY 14, 2024

5 Video Content Strategies for Engaging Association Members Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. Follow these steps to source featured members: 1.

Video 52

Video Content Strategy Social Media 52

ISAE

FEBRUARY 14, 2024

5 Video Content Strategies for Engaging Association Members Since members are your association’s bottom line and main revenue source, it’s crucial to keep them continually engaged in your activities and offerings. Follow these steps to source featured members: 1.

Video 52

Video Content Strategy Social Media 52

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. I’m happy to feature it as long as it’s not too product-centric. Leave with tools you can use today to build a strategy that best fits your organization. Data, AI and value propositions. 1 CAE credit.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

DECEMBER 22, 2023

They describe strategies for applying game mechanics to influence attendee behavior , including incentives and technology that help you achieve event goals. Member onboarding. Tracy King of InspirEd describes the advantages of microlearning for your new member onboarding process. Event gamification. 1 CAE credit.

Analysis 291

Analysis Software Education Strategy 291

Reid All About it

OCTOBER 20, 2023

Bulletin describes several ways a member app can enhance and foster member engagement. Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue. Market perception.

Maryland 272

Maryland LMS Revenue Strategy 272

GrowthZone

JANUARY 17, 2023

Topics covered in the survey include challenges the organizations are facing, reinstatement strategies, and membership growth. It helps us improve our solutions to make their lives easier as they attempt to boost member value, increase productivity, and grow revenue,” said John Cook, GrowthZone Senior Vice President of Marketing.

Survey 78

Survey Industry Revenue Member Engagement 78

Reid All About it

JANUARY 26, 2024

It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Leadership development for young members. More info/register. 1 CAE credit.

Survey 256

Survey Project Strategy Education 256

Potomac Core

MARCH 22, 2017

In several instances, several Association CEO’s are utilizing radical transformation strategies to increase their relevance to the members and the industries they serve. Do Association’s need Radical Transformation Strategies to remain relevant enough to keep their members engaged over the longer term?

Strategy 114

Strategy eBook Cost Revenue 114

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Data strategy. I’m happy to feature it as long as it’s not too product-centric. Credit card processors.

LMS 256

LMS Revenue Arlington Education 256

Association Analytics

SEPTEMBER 27, 2023

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. By using analytics, they realize that most of their online course engagement happens in the evenings. Suppose current data reveals that 20% of members don’t renew their memberships annually.

Analysis 169

Analysis Revenue System Learning Management System 169

Reid All About it

AUGUST 4, 2023

Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Member engagement. TopClass LMS explains how online education programs can help increase member engagement. Non-dues revenue partners. How can we design an executable learning strategy?

Atlanta 195

Atlanta Price Revenue Denver 195

Potomac Core

OCTOBER 26, 2016

These Associations are playing activist roles, they are engaging industry value chains and promoting the value that the industry and its products bring to customers and the marketplace. What is clear is that 3 Engagement Strategies Drive Growth. Strategic Member Engagement. Core Relevance. Shortly, the U.S.

Strategy 100

Strategy Arlington eBook Member Engagement 100

Potomac Core

MARCH 7, 2016

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100

Strategy DC eBook United States 100

Reid All About it

JULY 21, 2023

I’m happy to feature it as long as it’s not too product-centric. Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

MARCH 17, 2023

Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. I bet members interact with your newsletters more regularly than any other product or service, which means your association should thoughtfully plan and design each edition. Newsletters.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. I’m happy to feature it as long as it’s not too product-centric. AI and Tech Strategy. Would I live my life over again?

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

SEPTEMBER 22, 2023

Ali Zamanian at Position describes three website strategies that will help you sync up “with the attitudes, behaviors, desires, and values of your association’s next generation.” Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. More info/register.

LMS 266

LMS Revenue Education Strategy 266

Higher Logic

JUNE 5, 2020

Online Community Strategy. Online Community Engagement Stats. The average overall stat is the average of all the communities in the research , while the advanced overall looks at all communities with approved, operational, and measurable strategies. Want to level up your community strategy? Online Community Strategy.

Analysis 272

Analysis Cost eBook Report 272

Reid All About it

JULY 24, 2020

I’ll be happy to feature it as long as it’s not too product-centric. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

MAY 14, 2021

Some of the highlighted trends are alarming: leaders are out of touch with employees and need a wake-up call, high productivity is masking an exhausted workforce, Gen Z is at risk and will need to be re-energized, and shrinking networks are endangering innovation. I’ll be happy to feature it as long as it’s not too product centric.

St. Louis 341

St. Louis Technology Strategy Conference 341