Reid All About it

APRIL 26, 2024

s 2024 Association Economic Outlook Report , is optimistic. Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Association Revenue Generation (Coffee with Innovators: Association Design Circle) We are association people who welcome diverse perspectives and all experience levels.

Content 266

Content Survey Education Strategy 266

Aaron Wolowiec

OCTOBER 18, 2016

In fact, only 6 percent reported having a communications strategy. The top two communications challenges reported this year: communications clutter/overload and the inability to communicate membership benefits effectively. Finally, again this year, associations reported difficulty with communicating to young professionals.

Communications 223

Communications Survey Social Media Revenue 223

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Membersuite

JANUARY 10, 2023

The team and I have pulled together a list of topics we’ve been talking about or hearing and reading about in blogs, social media, webinars, and conferences—the topics rising in our collective association consciousness. A Fresh Approach to Non-Dues Revenue. Social Flux & the Human Touch. AI for Normal People.

Directory 143

Directory Social Media Tools Revenue 143

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.).

How To 130

How To Discount Social Media Software 130

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Curated reading lists are the best, right? So, let’s move on to the rest of your weekend reading.

LMS 256

LMS Revenue Arlington Education 256

EventMobi: Association Events

SEPTEMBER 21, 2023

Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! How to Increase Membership Retention According to the 2022 Membership Marketing Benchmark Report , the median membership renewal rate currently sits at around 84%. Engage your members.

Strategy 130

Strategy Software Social Media Discount 130

NXUnite

OCTOBER 4, 2023

A handwritten thank-you note or shout-out on social media can go a long way in helping your supporters feel appreciated and eager to champion your cause again in the future. A crowdfunding campaign raises smaller amounts of revenue from a large pool of donors—think $5 per person.

Social Media 130

Social Media Proposal Newsletter Process 130

Aptify

JULY 24, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Aptify

JULY 22, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. Some organizations choose to build their communities via social media platforms like Facebook or LinkedIn because they’re free and easy to get started.

Tips 136

Tips Social Media Revenue Content 136

Reid All About it

JULY 7, 2023

15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Hear about newsletter best practices to increase engagement and curate outside content. 1 CAE credit. . – CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. It shows all too clearly that social media is still considered a broadcast medium by many associations. percent) and demonstrating that they can do social media (20.2 percent agree).”

Social Media 60

Social Media Communications Content Strategy 60

Association Success

MAY 21, 2020

Tell a story with social media. Correll, the social media manager at the American Red Cross, suggests that social media should be more than just a platform for organizations to push out their own information. Social media provides such a powerful way to engage with audiences.

Social Media 167

Social Media Content Class Innovation 167

Reid All About it

JULY 30, 2021

Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Why niche communities are the future of social media marketing—associations should have an advantage here. The countdown is on!

Newsletter 195

Newsletter Certificate Technology Strategy 195

Aaron Wolowiec

OCTOBER 18, 2016

In fact, only 6 percent reported having a communications strategy. The top two communications challenges reported this year: communications clutter/overload and the inability to communicate membership benefits effectively. Finally, again this year, associations reported difficulty with communicating to young professionals.

Communications 100

Communications Survey Social Media Revenue 100

Association Adviser

APRIL 15, 2014

out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. No other member communication channel came close.

Revenue 60

Revenue Georgia Price Newsletter 60

AssociationChat

APRIL 26, 2021

Associations need more revenue and members need more services. According to “Association Economic Outlook Report” from Marketing General Incorporated, half of associations surveyed lack the revenue and personnel to develop programs for members. Communications channels: E-newsletters; magazines; website; social media; listservs.

Proposal 84

Proposal Revenue Review Newsletter 84

Aaron Wolowiec

FEBRUARY 11, 2014

So when I came across “Association Learning + Technology 2014,” a recent report by Jeff Cobb and Celisa Steele , founders of consulting firm Tagoras , imagine my delight! ” The 52-page Tagoras report provides such data, which were collected based upon a survey of 200 trade and professional associations.

Social Media 100

Social Media System Technology Survey 100

Associations Now

AUGUST 19, 2013

Why this should worry you, and what you should do about it, in today’s Social Media Roundup: Google Blackout. Fast Company reports that all of Google’s services —search, Gmail, YouTube—were down. You’d lose a slew of readers and potential revenue if your site serves ads or sells merchandise. That’s massive.

Social Media 40

Social Media Newsletter Revenue Cost 40

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. It’s a o ne-page pdf that associations can share on social media, post on websites, include with emails, or feature in member newsletters. Social Media. Phone Call.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Nexus Marketing

AUGUST 29, 2023

In order to understand and report on ROI, we must be able to measure lead generation through your brand’s website. During onboarding, we’ll discuss your current product/service priorities and which products or services drive the most value and revenue to your business. Which types of leads results in the most revenue?

Organization 52

Organization Software Revenue Report 52

WBT Systems

FEBRUARY 27, 2018

Besides increasing attendance and revenue, you also want to develop and deepen your relationship with this segment of the market so you can better understand their educational needs. A lead magnet is free content—a tip sheet, checklist, report, or template—that attracts someone like a magnet. Conference recordings.

Content 150

Content Marketing Education Course 150

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60

Revenue St. Louis Price Cost 60

MemberClicks

APRIL 28, 2022

According to recent data , most young members (87%) said it was important to be part of an association, and more than half (51%) reported that being in an association is more important than it used to be. While seasoned professionals may prefer to communicate via phone calls, Gen Z and Millennials may prefer emails and social media.

Tips 98

Tips millennials Newsletter Recruiting 98

GrowthZone

DECEMBER 20, 2022

We hope you enjoy (and can relate to) hearing from our customers and how they are reaping the benefits of using GrowthZone’s software solutions to grow member value, increase productivity, and boost revenue. Our events, calendar, programs, meetings, sponsorships, newsletters, social media, meeting content, reminders, etc.

Software 78

Software Member Engagement Process Committee 78

MemberClicks

DECEMBER 19, 2023

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Here are the channels to target with your trade show promotion: Social media.

Tools 52

Tools How To Software Cost 52

YourMembership

FEBRUARY 27, 2014

The side effects of this change are: A loss of traditional revenue generated by membership dues. Social media/community. In the report we highlighted how Ewald is able to effectively work with 43 associations, utilizing one integrated solution to handle member management, online communities, and non-dues revenue creation.

Case Study 150

Case Study Arizona Social Media Revenue 150

YourMembership

DECEMBER 11, 2014

Last Friday the US Bureau of Labor Statistics announced a very strong jobs report that caught many economists by surprise. A recent report from JPMorgan Chase focuses on the skills gap that exists for many middle-skill occupations – jobs that require some education or training beyond a high school degree.

New York City 150

New York City New York Newsletter Social Media 150

Association Briefings

MAY 6, 2021

Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events. report receiving 21-50 emails a day; and 7.5% And while they are somewhat infatuated with social media and texting, they’re definitely a fan of email. That said, , 66.9%

Marketing 52

Marketing millennials Email Marketing Social Media 52

WBT Systems

FEBRUARY 6, 2018

They’re making millions of dollars in revenue, so they’re doing something right, for example, knowing how to validate an online course idea. How much will you need in course revenue to make the profit you desire? Newsletter analytics. Post the CTA in your social media updates. No demand, no students.

Course 161

Course How To eBook Price 161

MemberClicks

MARCH 15, 2024

A CRM that is well-designed and utilized will ensure you capture all lead details from all your various channels, including emails, social media, and lead magnets. Analytics and Reporting A CRM system will also offer analytics and reporting, often appearing on a database. Attended events by members. Subscription history.

Software 52

Software System Association Management Communications 52

Association Adviser

NOVEMBER 13, 2018

Article formats like Top 5 or Top 10 lists are popular social media posts that give readers easy-to-absorb information and help them digest important information you want them to see even if they’re on the go. We think everyone is being more cautious with the information they post on social media, including associations.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Protech

MAY 4, 2020

In fact, a recent report from eMarketer revealed that people spend on average 4 hours a day on their phone. . Typically, those interactions include your public relations and marketing activities, social media posts, email newsletters, webinars, blogs, SMS and podcasts. .

Content 86

Content System Discount Software 86

Socious

NOVEMBER 17, 2016

Over the past half-decade, we’ve seen enormous advancements on the social media front with the rise (and fall) of sites and apps like: Snapchat. According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant.

Membership Management 100

Membership Management Software Directory Library 100

Thanks For Playing

JULY 19, 2012

If youre familiar with Sernovitz, either from Damn, I Wish Id Thought of That or his WOM newsletter, the book is not going to be revolutionary. WOM generates more revenue (not least of which because it doesnt generate much in the way of costs). A Recipe for Social Media ROI. Alltop Social Media. 1 hour ago.

Review 150

Review Social Media United States Newsletter 150

Vanguard Tech

JUNE 27, 2013

For example, there are a number of reports that provide breakdowns of demographics including usage of smart phones, Facebook, LinkedIn, direct mail, print advertising and television ads. The following research companies provide downloadable reports, Sherpa, Forrester, Gallup Polls, and Nielsen.

Marketing 70

Marketing Newsletter Social Media Content 70