Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

FEBRUARY 9, 2024

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. One of her suggestions, social media polls, regularly pop up on LinkedIn. Post-event attendee engagement.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. After all, with 4.9

Social Media 52

Social Media North Carolina South Carolina Content 52

MemberClicks

DECEMBER 14, 2023

Exclusive content and experiences are an important part of your organization’s offerings, as well as an effective way to generate non-dues revenue. They need to be approached like a business with a revenue model, marketing plan, goals and metrics for success, and the right tools.

Revenue 52

Revenue How To Software Press Release 52

Reid All About it

APRIL 26, 2024

TopClass LMS also discusses factors that limit participation and strategies to improve your volunteer recruitment and retention efforts. Mariana Fernandes at Animalz shares her team’s favorite content marketing blogs, newsletters and podcasts. Association trends. The outlook for associations, as described in Marketing General Inc.’s

Content 222

Content Survey Education Strategy 222

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. From creating processes for handling your association’s most valuable asset (your data) to delegating tasks to maintain an organized strategy, this guide covers it all. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

Reid All About it

JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. Non-dues revenue partners. Hear about the benefits of corporate partnerships, how to identify potential partners, and strategies for building and maintaining successful partnerships. More info/register. More info/register.

Chicago 205

Chicago Newsletter Revenue Education 205

Higher Logic

MARCH 19, 2019

By investing in quality digital advertising space, making engagement growth a priority, promoting your space, and striking a good advertising balance, you can increase exposure for your own initiatives or bring in more outside sponsorship, all leading to additional non-dues revenue. You ready for those four tips? Promote, promote, promote.

Revenue 191

Revenue Tips Massachusetts Newsletter 191

NXUnite

MARCH 18, 2024

When it comes to fundraising and marketing, your nonprofit needs to maximize its revenue in order to fund its important work. How to steward donors Donor stewardship tools Donor stewardship is not just a fundraising strategy , but an important part of building the community that defines your nonprofit. Thank the donor for their gift.

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Tips Newsletter Communications Examples 130

Association Success

NOVEMBER 16, 2020

As the internet continuously evolves and changes, organizations that regularly fine-tune, tweak and adapt their content strategies are more likely to stay ahead of the competition. If you keep your content strategy the same year after year, your organization might not suffer in any obvious ways. Download it now.

Content 110

Content Strategy Social Media Newsletter 110

.orgCommunity

NOVEMBER 29, 0002

Most of us are routinely posting member information, pictures, stories and video to social media. All of this social media interaction on topics related to your members and association is good right? Should you even have a website if you’re posting to these free and wonderful social tools? It used to be so easy.

Social Media 40

Social Media Content Video Revenue 40

Higher Logic

OCTOBER 25, 2017

Driven by a change in what members want and are willing to pay for, associations are seeing changes in their key revenue streams, including which income sources sustain their organizations. Where Associations Get Their Revenue Today. Non-dues, or non-subscription, revenue. percent of their revenue from membership dues.

Revenue 159

Revenue Tips Social Media Newsletter 159

Reid All About it

SEPTEMBER 15, 2023

The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Data strategy. Curated reading lists are the best, right? Credentialing support.

LMS 256

LMS Revenue Arlington Education 256

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

SEPTEMBER 25, 2019

A recent report from Naylor finds most communications teams are concerned they don’t generate enough nondues revenue. While content and sponsorship customization are good steps to take now, ad retargeting and podcasting could drive revenue in the future. Some may want to find it in a print piece, while others want it on social media.

Revenue 93

Revenue Team Communications Content 93

Protech

JUNE 11, 2020

To help get your online career center off and running, here are a few pieces of advice association managers can immediately implement to engage with and serve members, all while growing non-dues revenue. . Useful strategies for job searching and career development . Leverage Systems to Grow Non-Dues Revenue .

Revenue 83

Revenue Tips Social Media Communications 83

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. But creating a membership marketing strategy from scratch can be a daunting task. Your plan can also include strategies to encourage current members to get more involved.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Velvet Chainsaw

OCTOBER 14, 2021

Our crystal balls are pretty foggy when it comes to predicting the return of in-person expo and sponsor revenue. Use-it-or-lose-it budgeting is alive and well in many corporations and is a real threat to near-term show revenue. Three Strategies for Protecting Expo and Sponsor Revenue. Double down on sponsorship.

Revenue 59

Revenue Newsletter Social Media Maine 59

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Also of note: More than half of respondents recognize a serious or significant problem with the lack of revenue generated from their communication vehicles. you guessed it.

Communications 223

Communications Survey Social Media Revenue 223

EventMobi: Association Events

OCTOBER 19, 2023

There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue.

How To 130

How To Discount Social Media Software 130

Reid All About it

JUNE 25, 2021

Would you like to subscribe to this newsletter? – Revenue Success from Scratch: One Association’s Story. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Even with the right budgets and resources to fund a hybrid event strategy, many organizers feel unsure where to start.

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LMS Revenue Tips America 361

Membersuite

JANUARY 10, 2023

The team and I have pulled together a list of topics we’ve been talking about or hearing and reading about in blogs, social media, webinars, and conferences—the topics rising in our collective association consciousness. A Fresh Approach to Non-Dues Revenue. Social Flux & the Human Touch. AI for Normal People.

Directory 143

Directory Social Media Tools Revenue 143

Disciple Media

NOVEMBER 27, 2023

The beauty of a successful membership business is that it provides sustainable revenue and is scalable. Loyal, long-term members provide stable revenue, valuable feedback, and a robust community presence, making retention a critical strategy for scaling your business. Why is it useful? Churn rate What is it? Why is it useful?

Strategy 36

Strategy Guidelines Recruiting Recruitment 36

Reid All About it

JULY 30, 2021

Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Why niche communities are the future of social media marketing—associations should have an advantage here. The countdown is on!

Newsletter 195

Newsletter Certificate Technology Strategy 195

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry.

Revenue 69

Revenue Survey Communications Newsletter 69

Association Adviser

MAY 20, 2014

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. That’s a huge missed opportunity. percent agree).”

Social Media 60

Social Media Communications Content Strategy 60

Freestone

MARCH 7, 2024

Introduction Are you looking for strategies to boost member engagement in your professional development program? Remember that the goal of PD Day isn’t to increase non-dues revenue, but to create awareness about your learning program and show how you can support members throughout their career journey.

How To 75

How To Course Tips Education 75

Reid All About it

JULY 7, 2023

15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Hear about newsletter best practices to increase engagement and curate outside content. Host: ASAE Tue 7/11 at 12 p.m.

Tools 195

Tools Education Newsletter Chicago 195

Association Success

JULY 16, 2020

Still, it takes energy and strategy to curate content well. with each tool to create smarter email newsletters. Curated content includes links to articles, videos and other online content, and can be shared through multiple marketing channels, including an email newsletter, social media pages and a company blog.

Tools 122

Tools Content Marketing Newsletter 122

Association Adviser

MAY 23, 2017

Non-dues revenue is an important source of funds for associations. Membership dues may still be the single largest revenue source for many associations, but dues revenue is dropping according to a recent report from the ASAE Foundation. Then create a communications strategy based on specific feedback and data.

Revenue 64

Revenue Content Survey Newsletter 64

Associations Now

APRIL 18, 2013

If you drop the ball with engagement and communication, your nonprofit is in need of an optimization strategy. Are you up-to-date with your communications strategy? That, and more, in today’s Social Media Roundup: Stay alert. Seven mistakes costing your #nonprofit revenue, donors & members… ht.ly/kc9WB

Social Media 40

Social Media Communications Strategy Newsletter 40

Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. Trying to build a community on social media isn’t easy. The common distractions on social media (cute cat videos, anyone?)

Tips 136

Tips Social Media Revenue Content 136

MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. You can spend less time wondering how you’re going to source revenue and more time thinking about ways to diversify—and spend!—your What is member retention?

Process 52

Process Strategy Tips Discount 52

Association Success

OCTOBER 27, 2020

An eye-catching blog based on a longer study, a stylish video on a timely issue and an engaging social media campaign are all examples of freemium content that can catch the public’s attention. . MORE: 4 trends to adopt for an effective member strategy. The post Is ‘freemium’ part of your content strategy?

Content 107

Content Strategy Library Newsletter 107

Association Success

MAY 21, 2020

Tell a story with social media. Correll, the social media manager at the American Red Cross, suggests that social media should be more than just a platform for organizations to push out their own information. Social media provides such a powerful way to engage with audiences.

Social Media 167

Social Media Content Class Innovation 167