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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.

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Manufacturers Group Expands Effort to Fill Industry Jobs

Associations Now

Creators Connect, launched February 17 , is a project of the National Association of Manufacturers (NAM) and its charitable offshoot, the Manufacturing Institute, in partnership with manufacturing jobs website FactoryFix.

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New Partnership to Address HIV Epidemic in Southern Cities  

Associations Now

CAI), a healthcare and social services nonprofit, kicked off the Southern Initiative, a three-year project aimed at boosting the prognosis of minorities afflicted with HIV in the South. This week, the National Association of County and City Health Officials (NACCHO) and Cicatelli Associates, Inc.

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The Guardian Expands U.S. Reporting With New Nonprofit Arm

Associations Now

In the past, according to a press release , the newspaper has funded journalism through the Bill & Melinda Gates Foundation, the Ford Foundation, and the Rockefeller Foundation, among others. The company has changed its strategy recently in part because it was required to cut costs significantly last year to rein in major losses.

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Hotel Industry Embarks on Pilot to Prevent Food Waste

Associations Now

The project came about jointly, with WWF and AHLA developing it through AHLA’s Food & Beverage Committee and Sustainability Committee, and the The Rockefeller Foundation offering support through its YieldWise Initiative , which aims to halve food waste globally by 2030.

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Planning Your Nonprofit’s Capital Campaign: 4 Do's & Don'ts

Achieve

But since they’re such big projects, capital campaigns bring inherent risks and challenges, and they require you to plan like you’ve never planned a fundraising campaign before. But you can’t point to a specific project or set of investments that will take you there. Don’t set unrealistic goals or projections.

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Four Steps to a Better Member Toolkit

Associations Now

Your project team can get sidetracked or delayed. Keep in mind that you’ll need volunteers who can commit to a project that typically takes about three months to complete. One way that I like to do that is by being upfront with the member and mapping out a three-month timeline to complete project.”.