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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Learn about planning a vendor showcase and revenue-generating potential. 1 CAE credit.

Revenue 256
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Association Brain Food: 10.6.23

Reid All About it

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. CAE credit.

Revenue 256
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Association Brain Food: 10.13.23

Reid All About it

Associations usually rely on corporate marketing budgets for sponsorship revenue. Come ready to learn, share, and discuss strategy, resources, and challenges. Learn about the types of technology needed for associations looking to retain, engage or grow membership and revenue programming. More info/register. Host: WorkerBee.TV

Revenue 272
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Members Hire Strategic Solutions

Potomac Core

Through a flexible planning process, Associations energize their Boards to do big things : Focus and unite on data. Once the process is complete, Associations regularly: Report to members on alignment with the metrics and KPIs that help them overcome uncertainty and succeed. Grew annual revenue from $300,000 to $12 million.

DC 232
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Association Brain Food: 12.1.23

Reid All About it

Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. Content calendars. I’m happy to feature it as long as it’s not too product-centric. Mon 12/4 at 8 a.m.

Arlington 266
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Association Brain Food: 7.21.23

Reid All About it

.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? CAE credit. . – 1 CAE credit.

Atlanta 195
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Association Brain Food Weekly: 11.27.20

Reid All About it

They suggest strategies for making the case for investing in online learning programs. Governance System Redesign: Designing the Change Process (ASAE DC Ideas Swap). On Day 2, we’ll examine the key strategies necessary for taking advantage of the trends and delivering on the value propositions articulated on Day 1. CAE credits.

Las Vegas 369