.orgCommunity

FEBRUARY 25, 2019

Technology creates paradoxes that are as upside down as Alice’s adventures in Wonderland. Do you need to: Recruit new members to broaden your base. You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. The goal might seem obvious. Don’t forget social media.

Marketing 68

Marketing Case Study eBook Social Media 68

Reid All About it

JUNE 2, 2017

I’m looking forward to spending a few days next week talking and thinking about association technology. LMS provider WBT Systems describes the different psychological, environmental, and technical obstacles that stand between your members and your online learning programs. Are you spending the right amount of money on technology?

Raleigh 150

Raleigh Chicago DC Washington 150

Eric Lanke

MARCH 19, 2012

If you followed me when I blogged at The Hourglass Blog , you know that I previously chaired their Innovation Task Force, and was the lead author on the White Paper on Innovation for Associations that the Task Force published. Amy Landis has initiated a fourth Innovation Circle for people interested in member recruitment strategies.

Member Engagement 100

Member Engagement Innovation Proposal Committee 100

Reid All About it

DECEMBER 2, 2022

WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. In this post, he addresses three tricky issues: negative consequences of technology, climate change, and ideological divisiveness. Virtual event planning template. Metatrends. 1 CAE credit.

Tips 41

Tips Video Content Marketing 41

Membership Marketing

NOVEMBER 1, 2010

Maximizing your Website as a Tool for Membership Recruitment. He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. All of these? Tony Rossell.

Tools 40

Tools Marketing Recruiting Recruitment 40

Membership Marketing

JUNE 18, 2011

This type of foundation may explain why IBM is enjoying its 100th anniversary – an unusual feat in the rapidly changing technology world. “IBM’s secret is that it is built around an idea that transcends any particular product or technology. Its strategy is to package technology for use by businesses.

Marketing 40

Marketing Price Survey Products 40

Membership Marketing

MARCH 8, 2012

” The program he highlights is run by Nonprofit Technology Network (NTEN) using Twitter, Facebook, and LinkedIn posts to request donations to fund scholarships for their annual conference. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14).

Social Media 40

Social Media Marketing Price Survey 40

Reid All About it

OCTOBER 18, 2019

If you’ve ever been in charge of a technology implementation project without the benefit of project management experience, then you know what a wild ride it is. WBT Systems shares some project management basics , like why you need a charter and sponsor, and what you should think about during the project planning phase. CAE credit.

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North Carolina Education Project Communications 34

Membership Marketing

FEBRUARY 21, 2011

First in an article in the Technology section of the Washington Post , the case is made that much of the economic dynamism of technology companies comes from sharing talent and ideas. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). promotion.

Innovation 40

Innovation Marketing Price Survey 40

Membership Marketing

DECEMBER 22, 2011

Technology. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Renewal Systems. (14). White Paper. (4). Medical Alert. Overnight Shipping Discounts. Prescription Program. Rental Car Discounts. Shopping Discounts. Office supplies. Tony Rossell. Network with Me.

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Revenue Discount Directory Price 40

Membership Marketing

SEPTEMBER 29, 2011

Her fundamental thesis is that “three key shifts in our society have caused a decline in membership: economic rescission, demographic shifts, and rapidly changing technology. That definition has changed in recent years, partly because of demographic shifts and economic dips but largely because of technology. Renewal Systems. (14).

Marketing 40

Marketing Price Survey Analysis 40

Membership Marketing

OCTOBER 10, 2011

Recruitment and retention efforts require more "touches" than ever, and certainly more than, say, ten years ago. The surge of technology has caused a social media explosion that is difficult to keep up with and challenging to imitate. Integrated marketing is key - no one channel is guaranteed for recruitment or renewal.

Marketing 40

Marketing Survey Social Media Price 40

Membership Marketing

MARCH 11, 2010

Tie into a learning system and help your members prepare for the turnaround. The good news is that the same technology that helped you survive the downturn can be put to use to help you ramp back up and grow in the turnaround. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4).

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