Higher Logic

APRIL 26, 2018

Research is an absolute truth if you’re shopping around for a new marketing automation platform. Here are my four tips to make sure you get the most from your platform, instead of letting it wither away with your other trendy tech’s best intentions. Learn Before You Buy. But it’s usually worth the due diligence.

Marketing 197

Marketing Team Software Class 197

MemberClicks

APRIL 24, 2024

We’ll examine association management best practices and provide tips and tricks to take your association to the next level. If you want to know the secrets of how to manage an association that you and your members can be proud of, here is a peek behind the curtain. The answer is management. What is Association Management?

Association Management 52

Association Management Tips Software Social Media 52

Reid All About it

FEBRUARY 21, 2020

This week, WBT Systems provides a primer on technical debt, its causes and implications, and ways you can prevent your association from falling into technical debt. Gwen Moran at Fast Company identifies four signs your organization might be more ageist than you think. Are they costing your users/members/customers time?

DC 221

DC Washington Content Education 221

Higher Logic

NOVEMBER 8, 2018

This year, we’re extra excited to include awards for success in online community and marketing automation. 72% conversation rate for an unanswered thread automation rule email asking select members to respond to threads without replies in the community. Introduced marketing automation , powered by Informz.

Michigan 190

Michigan Certificate Handbook Directory 190

.orgSource

JULY 25, 2023

For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. AI, your new marketing assistant, is happy to help. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs.

Team 88

Team Marketing Analysis Social Media 88

Higher Logic

JULY 24, 2018

Your annual event might be looming, or it might be a year away – wherever you are in the planning, it can feel like you’re stuck in a crazy-making cycle. The good news is, if you have an online community, you’ve got access to a tool that puts you one step closer to making your job so much easier. Let’s dive in! Use retargeting.

Resources 168

Resources Software Content Examples 168

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. 17+ free ways to get more traffic to your content. Kim Moutsos, Content Marketing Institute ). Forget “normal.”

Innovation 359

Innovation Las Vegas Communications Education 359

MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Membership management software automates many processes that would otherwise siphon away your precious staff time.

Membership Management 52

Membership Management Software Directory Revenue 52

GrowthZone

DECEMBER 6, 2022

“Our “Chamber Connects” is completely managed and executed and tracked through ChamberMaster. . “Our “Chamber Connects” is completely managed and executed and tracked through ChamberMaster. We can track success of the program monthly through reports. I think that’s my favorite.

Communications 78

Communications Software Directory Committee 78

Higher Logic

MAY 2, 2019

If your association is interested in maximizing the educational value its offering members, you might already know that having a publication is a great asset to your content strategy. What if your readers aren't engaged? If your association’s publication isn’t performing well, it’s time to assess your strategy.

Tips 136

Tips Revenue Case Study Content 136

.orgSource

SEPTEMBER 19, 2023

Even when you love your job, without the right support, it’s easy to experience symptoms of leadership fatigue like these. You wish that your morning coffee came with a side of creativity. To refresh and reset, save November 2 on your calendar. The thrill might not be gone. But genuine excitement is harder to find. leadership.

Revenue 88

Revenue Chicago Leadership Content 88

GrowthZone

MARCH 12, 2019

Here are 8 ways association management software will improve your workday. Most associations use association management software to manage their data, process joins and renewals, track finances, cultivate member engagement, and streamline tedious tasks. At a glance, Excel seems to have its advantages. However, some do not.

Software 97

Software Directory Cost Tools 97

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. To get a sense of what your association is missing, take a few minutes to read Jeff’s article and then share it with your staff and board. Backcasting your future.

Montana 259

Montana Revenue Case Study Conference 259

MemberClicks

JULY 31, 2023

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Membership management software automates many processes that would otherwise siphon away your precious staff time.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. A subscription service that delivers a lovingly curated niche trade journal to your door every quarter. More info/register.

DC 275

DC Washington Learning Management System LMS 275

Reid All About it

MAY 12, 2023

It’s not until early September, but put NDP on your radar. The corporate market is a growing profit center for them—and could be for your association too. Impexium explains how your association and members could benefit from offering a tiered membership model. Membership tiers. Newsletters. But do you? Demystifying API.

Chicago 200

Chicago Newsletter Mooc Education 200

WBT Systems

SEPTEMBER 12, 2017

Conferences consume a great deal of your association’s time and financial resources. Should they take such a primary place in your association’s educational offerings? Help attendees solidify and strengthen their conference learning while at the same time introducing them to your online learning programs. It doesn’t happen.

Conference 210

Conference How To LMS Newsletter 210

GrowthZone

NOVEMBER 8, 2022

Having everything noted and at our fingertips to share increases the empowerment of our team leading to a connection helping staff retention. Using the notes and follow up tools really help our staff feel like we all know what is going on. Without the help of CM, I would not have gotten us back in the black. My board saw the ROI and jumped on it!”

Process 78

Process Directory Software Revenue 78

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. They guide you through the steps for creating a persona or avatar who represents someone in your ideal audience.

DC 205

DC Recruiting Recruitment Washington 205

MemberClicks

MAY 17, 2022

As an association leader at a small-staff organization, perhaps you’ve been managing your professional association, trade association, or chamber of commerce with a series of spreadsheets or disconnected systems. How does an AMS system benefit your association? The Value of an AMS. What features should you seek in an AMS system?

System 52

System Association Management Directory Software 52

Reid All About it

AUGUST 28, 2020

In this post, they share tactics for dealing thoughtfully with uncertainty, finding opportunities in disruption and reimagining your association’s future. You want to be indispensable to your members? Quick hits before we get to the list of next week’s free education: Your ‘surge capacity’ is depleted?—it’s The World Your Way ).

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

AUGUST 20, 2021

WBT Systems knows what’s on your mind. I love their advice for taking advantage of “digital exhaust” and the “great resignation,” as well as keeping the best of pandemic-induced decisions. Five reasons to establish an internal users group for your AMS/CRM. ( Online learner/virtual attendee engagement. Volunteer training.

Revenue 195

Revenue Content Resources Strategy 195

Association Adviser

FEBRUARY 1, 2018

If you head up marketing for your association or organization’s programming, services or products, knowing who does what in any given marketing situation can be a balancing act as roles and people shift. It’s difficult for marketing professionals to be generalists anymore. Understanding needs of the market.

Team 61

Team Marketing Analysis Social Media 61

Association Adviser

FEBRUARY 1, 2018

If you head up marketing for your association or organization’s programming, services or products, knowing who does what in any given marketing situation can be a balancing act as roles and people shift. It’s difficult for marketing professionals to be generalists anymore. Understanding needs of the market.

Team 60

Team Marketing Analysis Social Media 60

Association Adviser

DECEMBER 19, 2017

One of the most thorough ways to help renewing members and potential members arrive at that same answer is to take advantage of a marketing technology platform that turns user-generated data into a tool your association can use to craft two-way conversations. Automated workflows. Photo by Paul Skorupskas on Unsplash.

Technology 62

Technology Marketing Cost Tools 62

Association Adviser

DECEMBER 19, 2017

One of the most thorough ways to help renewing members and potential members arrive at that same answer is to take advantage of a marketing technology platform that turns user-generated data into a tool your association can use to craft two-way conversations. Automated workflows. Photo by Paul Skorupskas on Unsplash.

Technology 60

Technology Marketing Cost Tools 60

MemberClicks

AUGUST 3, 2023

If your association is looking to streamline education and support career development among its members, it’s time to consider investing in association learning management software (LMS). Beyond appealing to this widespread interest, investing in learning management software allows your association to: Boost engagement. Track progress.

Software 52

Software LMS Certificate Learning Management System 52

Disciple Media

FEBRUARY 6, 2024

Building a membership site enables you to create a digital home for your community, where members can truly thrive. Whether you are a coach, creator or business, starting a membership site can transform how you engage with your audience and create a recurring revenue stream. What is a membership site?

How To 36

How To Price Analysis Content 36

Association Adviser

DECEMBER 14, 2018

Have you surveyed your members?) Do you want your members spending their professional development and advertising dollars with these organizations and not yours? There are non-scary ways to embrace technology to better engage with your members and to maximize non-dues revenue for your association.

Technology 65

Technology Revenue Content Social Media 65

Reid All About it

FEBRUARY 16, 2018

If you’re not familiar with the EU’s General Data Protection Regulation taking effect in May, please please please review these resources so your organization is in compliance. If your organization has a webinar scheduled in the near future, please send me the link. You know what else is a pain to the IT team? Cybersecurity.

DC 150

DC Washington Recruiting Recruitment 150

Fonteva

SEPTEMBER 30, 2019

The best association management software, or AMS, solutions are specifically designed to meet the unique needs of associations just like yours. The time and money that effective software saves leaves you more resources to devote to pursuing your goals and continuing to grow. Ready to get started? Let’s dive in.

Software 40

Software Association Management Association Software Tools 40

Reid All About it

JULY 14, 2023

WBT Systems explains how professional learning plans benefit both your association and members and how to get them going. Starkweather Association Services’ shares best practices for change readiness that will help you understand and minimize the complications your people might bring to technology or any other change project.

Education 39

Education Price Tools Technology 39

Fonteva

JUNE 3, 2019

If your association is looking for more ways to facilitate your members’ professional development and encourage them to take active roles in all that your association has to offer, you’ll want to consider providing them with eLearning opportunities. Share learning opportunities on your association’s website.

LMS 40

LMS Certificate Course Software 40

Association Adviser

NOVEMBER 7, 2013

Quick: Can you recall your username and password for every website, mobile app, or bank you use? If your answer is “Yes”, you are a) a Mensa member or b) likely using the same password over and over, which can be very dangerous. Try it and see what is stored in your browser. Try it and see what is stored in your browser.

How To 60

How To Course Technology Price 60

Leading Learning

MAY 24, 2022

We would certainly welcome your perspective on any of these, or your suggestions for others that should be added. We would certainly welcome your perspective on any of these, or your suggestions for others that should be added. Just use the comments section at the end to share your thoughts. The Surge of Video.

Course 101

Course Video Cost Certificate 101

Mizz Information

JUNE 19, 2014

On Tuesday, Ray van Hilst and I presented at ASAE’s Marketing, Membership and Communications Conference--it was fun (as far as public speaking gigs go) and great to see so many association friends. If you want to see our five quick tips for improving your website in five minutes, you’re in luck-- here’s the link to our presentation.

Content 40

Content Marketing Social Media Strategy 40

Slice-Works

DECEMBER 11, 2013

They created 5 Tracks: CEO, CIO, Mobile, Technical and Content. There were even 5 different keynotes depending on the track you were following! There were even 5 different keynotes depending on the track you were following! Reggie Henry, ASAE CIO, explained that the tracks were “ intended to help attendees focus their energy.

Social Media 28

Social Media Content Strategy millennials 28