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Kids Skate Free: Association-Managed Cause Marketing Campaign

SCD Group

normally on “slow times” Cure: exercise from roller skating can help reduce obesity and free coupons brings new customers to skating rinks If you want to read more about a local establishment’s implementation, see this article in the Fort Myers News-Press. It was able to recruit FedEx as a sponsor.

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Big Data: Big Headache or Big Opportunity for Associations?

Association Adviser

READER NOTE: Association Adviser is in the final stages of preparing the 2014 edition of the annual Association Communication Benchmarking Study. Slater and other experts consulted for this article agreed that 10 to 15 minutes is the upper threshold for an online survey. It’s also a great member benefit and new member recruiting tool.

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