Remove 2002 Remove Association Management Remove Innovation Remove Strategy
article thumbnail

Thinking and thriving

Aaron Wolowiec

Jeff De Cagna, founder of Principled Innovation LLC. As I wrote last week, this month I’ll be exploring some shifts in association management that some might say are extreme. To start us off, I spoke with Jeff De Cagna , founder of Principled Innovation LLC. Below is my Q and A session with De Cagna.

article thumbnail

Game Plan 2014: Seeing Around the Corners

Association Adviser

Yet our research shows that very few associations— just 1 percent of respondents to our 2013 association benchmarking study—”embrace advertiser input when setting their content and communications strategy.” For more on the Millennial’s perspective on associations, see Kelly Donovan’s Front Lines column.