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Pop-Up Events: The Next Trend for Associations?

Associations Now

Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. One company that’s found success is Target, which started hosting them back in 2002.

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Jeffrey Cufaude, Idea Architects: The Value of the Visual: Facilitation.

Idea Architects

If you want participants to contribute to the visual record of the conversations, they need their own stock of supplies (markets, paper, tape) at arms length and an identified place to post their contributions. 21, DC, ASAE Facilitation Skills Workshop (public). Aug 22, DC, AVAILABLE at a special rate. Dec 2002 (6).

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Jeffrey Cufaude, Idea Architects: I Want ASAE to Fail. And You.

Idea Architects

just as it was for the Center in its earlier incarnation as GWSAE, the Great Washington Society of Association Executives. We are on the front lines of this dynamic in the association marketplace as we take on development of an online Network for the event marketing space. 21, DC, ASAE Facilitation Skills Workshop (public).