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Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity

Idea Architects

In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Summary: A selection of thought-provoking websites from beyond the association management realm that offer new ideas for association executives. Dec 2002 (6). Nov 2002 (4). Sep 2002 (2).

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Email Marketing Trends: What’s Hot in 2017

Associations Now

Here’s a bit of a conundrum to start out the year: Despite all the complaints about email filling up our inboxes and generally annoying us, email newsletters and marketing messages are doing pretty well from an attention-grabbing standpoint. You pay for the ease of use that comes with Mailchimp and Campaign Monitor, for example.