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Flexibility Is Key: Why the Top-Down Strategy Is Fading

Associations Now

The IT department has to come to the user, and match its approach to technology usage and workflow—not the other way around. In other words, the IT department has to come to the user, and match its approach to technology usage and workflow—not the other way around. Rejigger the Approach. A Blast From the Past.

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Bringing Credibility to the Conversation: Katie Butler, IIABA

Association Adviser

Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Katie manages a team of six across three functional areas: editorial/content strategy, public relations and marketing. Those quick takes are just as popular as a professionally produced clip that costs more!

Video 60
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Association Brain Food Weekly: 3.13.20

Reid All About it

I like the curated approach of the MIT Technology Review’s Coronavirus Tech Report. Join a two-hour dive into the key challenges, crisis management strategies, and solutions needed for meetings and events. Learn how to adopt a new learning strategy that aligns with today’s learners. A bit more geeky but worthwhile, Coronadaily.

DC 44
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Interview with an Expert Series: Associate Executive Director, Myke Kudlas

Blue Sky eLearn

I first took an interest in eLearning in 2001, but became more involved in 2003, when I was the Program Director for the Mayo Clinic Jacksonville Radiography Program. Radiologic technology is a very hands-on, visual profession. How long have you been involved with eLearning? How did you get involved with eLearning? Know your audience.

Course 187
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When an Online Community No Longer Works

Associations Now

The lesson: If you’re dealing with an online community, especially at scale, you must be willing to invest in both the people and technology that makes it work. I’ve talked many times in the past about what makes an online community valuable —whether it’s a forum or the comment threads on your association’s blog. So what happened?

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How to Successfully Reach Donors Across Multiple Channels

Achieve

However, as technology advances and donors are increasingly spending their time across a variety of channels, investing your time and energy into one single channel can prevent supporters from seeing your messaging and slow down fundraising results. This is where a multichannel marketing strategy can help.

How To 52