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Sift Skills: The Value of Big Data for Associations
Associations Now
JUNE 1, 2014
And even after the organization hired a $6,000-a-week consultant in 2003 to learn about making data-based business decisions, Dorman wasn’t convinced it would lead to any long-term benefit. “At But it requires a larger commitment than simply hiring an expert or purchasing software and pushing a button. Photo by Darren Carroll).
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