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“The Beach Was too Sandy”—Happy Members Are a Nonnegotiable

.orgCommunity

Technology is driving the most visible disruption. Use any and all the tools of the trade—qualitative methods such as interviews and focus groups and quantitative paths such as surveys, observation and data that you mine from your AMS. I’ve been thinking, writing and talking a lot about Association 4.0.

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What Smart Associations Do Differently

Association Adviser

Younger members are not necessarily your most tech-savvy members. Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. They don’t even need a computer. The value of high-touch/low-tech.

Texas 60