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Jeffrey Cufaude, Idea Architects: People Are Starved for Real.

Idea Architects

help an organization refresh and/or reinvent the experience of one of the following audiences to deepen individual engagement, community contributions, and value creation: the member experience, the learner experience, the volunteer experience, the staff member experience. Nov 2005 (1).

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“The Beach Was too Sandy”—Happy Members Are a Nonnegotiable

.orgCommunity

Use any and all the tools of the trade—qualitative methods such as interviews and focus groups and quantitative paths such as surveys, observation and data that you mine from your AMS. If you don’t already have a data strategy in place, commit to developing a plan today. Gathering the right data also helps with continuous quality improvement.

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Moving From Free Rider to Engaged Member

Associations Now

He became a member in 1999 and joined the board of directors in 2005, eventually becoming chair in 2012. Throughout his leadership, he saw a fundamental issue in how SEA served members. The association advocated for its members’ interests but did very little when it came to actively engaging its members.

Revenue 40
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What Smart Associations Do Differently

Association Adviser

Since 2005, the two groups had jointly produced a successful annual show and realized that many constituents knew each other and were members of both associations. “We have some older folks who are very adept at new technology and some younger members who can’t get their smartphones to work,” he said.

Texas 60