2006 Communications Member Engagement Recruitment 
Potomac Core
OCTOBER 30, 2018
In 2006, a Grow Boating Initiative was launched to raise consumer awareness, connect the Industry with prospective boaters, and to enhance the Boating Experience. Trade Events – Helping members generate sales, reach new markets & improve marine products. Communications – Maintaining a positive reputation for boating.
Association Adviser
APRIL 16, 2013
Dues-based organizations of all shapes and sizes are wrestling with ways to stay relevant and competitive in a world where potential members put you through the wringer before they’ll commit to joining (and staying onboard). “They’re not asking the folks who pay the bills.” ” Webinars, virtual events and video.
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