Long Live Your Education Sessions: How To Repurpose, Reuse and Recoup Meeting Costs
Tom Morrison
SEPTEMBER 23, 2013
Our association had a five module course that included a thick 3-ring bound Instructor’s Guide, five student handbooks and written tests. One thing led to another and within a few weeks, we had everything we asked for: A totally repackaged product that started selling like crazy in both print and online. Yes overheads. That was huge!
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