Remove 2010 Remove Email Marketing Remove Member Engagement Remove Technology
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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010). Technology continues to evolve to serve the needs of the association community, and while cost may be a barrier, tech products and services provide so much more than database management. About the study.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Promote any fundraising opportunities.

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Promote any fundraising opportunities.