Remove 2010 Remove Leadership Remove Member Engagement Remove Member Experience
article thumbnail

2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010). This struggle may be related to lack of measuring and recording reader engagement. She is responsible for the overall strategy, leadership and management of Naylor’s content department. About the study.