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What Smart Associations Do Differently

Association Adviser

Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. Sources: *Oscars (MPA); **Billboard Top 100; # Year end closing price for Dow Jones Industrial Average ## U.S. I checked in with two of my millennial colleagues to get their take. Best Picture*. TiK ToK(Ke$ha).

Texas 60
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Apples and Oranges: Why Counting Members Isn’t Always Useful

Associations Now

Here’s a thought experiment: If tomorrow Apple slashed the price of all its computers to $99, how many new customers would it have? Obviously, Apple would be losing a lot of money at that price point. and Jeff De Cagna, FASAE, chief strategist and founder of Principled Innovation. ” November 20, 2013. •[AAM]

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