Associations Now

JULY 30, 2014

The annual Small Membership Survey Report [PDF], by Toronto-based software company Wild Apricot, identified the same top three priorities reported in last year’s survey: Small-membership organizations are most concerned about increasing membership, increasing member engagement, and demonstrating member value. percent versus 11.5

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Associations Now

DECEMBER 6, 2013

How your brand-engagement strategy translates to your employee-satisfaction techniques. When it comes to improving engagement among your office staff, here’s the number-one rule: Satisfy your employees as you would your members. — Tammi Tatro (@TammiTatro) December 6, 2013. ht @ TammiTatro ).

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GrowthZone

NOVEMBER 8, 2018

Snapchat was onto something big in 2013 when they introduced the “My Story” feature into their app. Reach younger Millennials (age 25-29) by partnering with micro-influencers to grow your following. It depends on your overall strategy. Let’s look at the social media tools that let us do just that. Social Media Stories Feature.

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Association Adviser

DECEMBER 17, 2013

Many associations lack member communication plans that are fully integrated. What surprised us most in 2013? Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.”

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Association Adviser

JUNE 27, 2018

Since becoming Director, Membership for the American Speech-Language-Hearing Association (ASHA) in 2013, Mike Skiados, CAE has enjoyed a 98 percent member retention rate. Skiados credits ASHA’s successful member engagement and retention levels with a focused strategy of engaging members from day one of their membership.

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