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Add Chapters to Make an Old Association Feel New

Associations Now

Launching a chapter network has helped PEN America, a literary organization with almost 100 years of history, recruit new members and reinvent opportunities for member engagement at the local level. The strategy reflects a significant shift from the way PEN America used to operate, says Director of Membership Rebecca Werner.

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Membership Marketing Blog: Membership Marketing Response.

Membership Marketing

Over a million pieces of recruitment mail were analyzed that went out over several campaigns and there were over 10,000 paid responses. Membership Marketing Benchmarking Report. Click on the Picture for a Free Downloard of the Report. Unleash the Power of Market Testing in your Membership Recruitment. South Dakota.

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Association Brain Food Weekly: 11.9.18

Reid All About it

But most will agree that recruitment and retention feels tougher now than ever before. The 2018 State of Marketing Automation Benchmark Report found that membership renewal campaigns are one of the top automated campaign types associations are leveraging with positive results. Event Strategy: How to Get More Leads and Better Sales.

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Association Brain Food Weekly: 10.26.18

Reid All About it

Does your association have a learning strategy? If not, you’ll want to check out this post from WBT Systems about the benefits of a learning strategy , including an integrated approach to education. How to Leverage Resilience Strategies and Performance Science the Army Way. The same strategies that U.S. 1 CAE credit.

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