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Association Brain Food: 4.15.22

Reid All About it

They believe an API strategy is crucial to defining your association’s value proposition and taking your “rightful leadership position to steer your industry.”. Presenters: Bill Conforti, SVP of Strategy & Solutions, and Greg Pollack, VP of Sales, Association Analytics. Integrations and iPaaS. 1 CMP credit. More info/register.

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Membership Marketing Blog: Membership Marketing Response.

Membership Marketing

Over a million pieces of recruitment mail were analyzed that went out over several campaigns and there were over 10,000 paid responses. Unleash the Power of Market Testing in your Membership Recruitment. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17).

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Association Brain Food: 4.22.22

Reid All About it

Quorum explains why companies might want to have their own in-house governance relations team, strategy and software. Marketing’s Seat at the Table: Obtain and Leverage Marketing’s Role in Organizational Strategy. The Dues and Don’ts of Association Pricing Strategies. New member engagement. Amanda Kaiser says size does matter.