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Reads of the Week: January 25, 2013
Reid All About it
JANUARY 25, 2013
Here’s #1: “80% of business decision makers prefer to get company information in a series of articles versus an advertisement.” Every year I look forward to MGI’s Membership Marketing Benchmark Report. Why is content marketing so important? Jackie Roy at TMG shares 24 statistics that tell you why. Consumers have the same preferences.
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