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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). They’ll pay full price now but their educational ROI will persuade them to come back for more.

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Association Brain Food: 12.2.22

Reid All About it

Fri 12/2 at 10 a.m.* – Association Community (Coffee with Innovators). Darren Cambridge, an innovation strategist most recently with the American Council on Education, will lead us in dialogue on the vital topic of building and sustaining community. Host: Leading Learning. More info/register. 1 CAE credit. 1 CMP credit.

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