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Association Brain Food: 12.8.23

Reid All About it

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Katie Notopoulos at Business Insider shares findings from a survey of 16- to 26-year-olds: one out of three believe the best way to build wealth is to work for themselves instead of a traditional employer.

Strategy 272
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eLearning Pricing Models: 5 Ways to Price Your Courses

Forj

You can research this in a variety of ways, whether through surveying members, running a focus group, or even seeing how other associations price courses with a similar level of complexity and comprehensiveness. The key is to consider what your members value— what do they care about?

Price 172
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Six Issues Associations Are Having Difficulty Responding To

Velvet Chainsaw

We all want the ability to survey business landscapes, identify trends, adopt and adapt innovations, stay abreast of new endeavors, and create new products and services. How does always-on access to Google, digital communities, and vast multimedia libraries credit or discredit the idea of knowing something? Members have real options.